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Marketing the Queen: brands face a Diamond Jubilee balancing act

By Rachel Barnes and Matt Chapman, 05 April 12, 10:00

temporary branding of a commercial sort. However, charities closely associated with Her Majesty's reign ...

Ryanair boss O'Leary hits back at ASA 'idiots'

By Loulla-Mae Eleftheriou-Smith, 29 February 12, 08:22

the airline's infamous charity calendar in marketing activity, despite the latest ad ban by the ASA. ... Ryanair's annual charity calendar, which features images of the airline's female cabin crew ... ". O'Leary said: "We will be running ads next year featuring exclusive snaps from the 2013 charity ... else we can sell a charity calendar unless we advertise a photograph of what's in the charity calendar ...

TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

By Staff, 02 February 12, 12:14

app Not-for-profit/Charity/Public Service AMVBBDO, who killed Deon? fuse8 group ...

Coca-Cola's top Olympics marketer talks youth, sustainability and lasting legacy

By Nicola Clark, 19 January 12, 07:00

TO THE YOUTH MARKET Coca-Cola has entered a three-year partnership with national charity StreetGames to help ...

Brand of the Year 2011 shortlist

By Staff, 09 November 11, 12:00

for Heroes The charity, set up in 2007 to help wounded British servicemen and women, has ...

Ryanair releases sexy annual calendar... again

By Loulla-Mae Eleftheriou-Smith, 03 November 11, 11:15

Ryanair is publishing another risque calendar to raise money for charity, featuring a new line ... children" of the Debra charity, which helps people suffering from the skin condition epidermolysis bullosa (EB). Last year, the calendar raised money for German homeless charity Tafeln. This year ... . Ryanair hopes to raise up to 100,000 for the charity by releasing the 2012 calendar, which hosts pictures ...

Clare Mullin on cleaning out the cobwebs at the National Trust

By Loulla-Mae Eleftheriou-Smith, 24 August 11, 12:00

' all giving back to the community. Although the National Trust is a charity, Mullin views her role as classic marketing: 'I'm not here to make profit for the charity,' she says. 'My job is to waken ... to 'cool up' the charity was seen earlier this month, when it released a punk album in partnership ...