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Co-op appoints Leo Burnett to £50m ad account

By Sara Kimberley, 25 May 12, 08:52

The Co-operative Group is set to appoint Leo Burnett to handle its £50m advertising account.

Pitch update

24 May 12, 08:00

The 50 million pitch for Tesco's rival The Co-operative took place this week, with CHI Partners, DDB UK, Leo Burnett and Now presenting on Wednesday and Thursday in a process that is handled by AAR. London agencies joined BBC executives and Breakfast guests in first class on Virgin Trains as they headed ...

Adwatch (May 2) Top 20 recall: Florette

By Russell Ramsey, executive partner, JWT London, 09 May 12, 08:30

11 -20 The Co-operative TBWA Manchester/PHD Rocket 34 12 ( ) Currys ...

Media shops and ITV clash over demand to open books

By Maisie McCabe, 03 May 12, 11:00

of audience deals with agencies. While some agencies are prepared to co-operate, others are determined ...

Adwatch (May 2) Top 20 recall: Audi

By Jamie Maker, director, Brave, 02 May 12, 08:00

/Starcom 28 19 ( ) Karcher Window-Vac HMDG/Maxus 27 20 -17 The Co-operative ...

River wins brief to publish Co-op event magazine

By Nick Batten, 01 May 12, 10:34

River Publishing has won the contract to publish a 32-page A5 magazine that will accompany The Co-operative ... River is thought to have won the business against a number of undisclosed agencies. The Co-operative ... the summer, The Co-operative Village will bring together the Co-operative Group's family of businesses ... entertainment for the family. The Village Magazine will be handed out to visitors at a number of Co-operative ...

ASA appoints P&G's Donnelly and Sainsbury's Bookbinder

By Arif Durrani, 30 April 12, 08:53

of society". The ASA is the independent regulator of ads across all media in the UK, and works in co-operation ...

Standard and Independent 'not out of the woods' says Mullins

By Sarah Johnson, 27 April 12, 08:00

businesses that have been saved fundamentally by their Russian owners, people are slightly more co-operative ...

Pitch Update

26 April 12, 08:00

The Co-operative has already warned agencies lining up for its 50 million advertising account that they have to choose between itself and Tesco. The shops on the shortlist for the Co-op contest, which is being handled by AAR, are CHI Partners, DDB UK, Leo Burnett and Now. Tesco, which is pitching through ...

Ian Monk: Cowell gambles on candid approach

By Ian Monk, 26 April 12, 08:00

unauthorised biographies, was whether to co-operate pre-publication to try to achieve accuracy and balance ... took on the full mantle of authority. Refusing any co-operation would have left room for later ...