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BT London Live signs up Duran Duran and Stereophonics
London Live is being put on as a partnership between Mayor of London, The Royal Parks and The London Borough of Tower Hamlets. It is sponsored by BT, which beat competition from Sainsbury s and Lloyds TSB, as first revealed by Marketing . The London Live activity will kick off with an open air ...
VIDEO: Keeping up with 'consumer appetite' is key to Sony's mobile success, says Perron
Perron views "moving at the right pace" as an essential component to Sony Mobile's success in the space. "Competition is fierce out there. We need to make sure we are bringing our consumer offerings at an accelerated pace." "It was about voice in the 90s, SMS at the end of the 90s...[now] will be about ...
Revolution: Mobile World Congress: The trends taking mobile by storm
-time spot at a world-class event, far from the competition and media frenzy that often accompany auto shows ...
Nokia puts location-based services at heart of smartphone strategy
systems has intensified competition . 'We have gone from the unquestionable market leader to being ...
British Gas marketing director Will Orr on improving public perception of his brand and the energy sector
competitive and fluid,' says Orr. For now, he claims to be 'very happy with my lot'. Whether ...
BT broadband customer base reaches 6.1 million
The race for broadband customers is becoming increasingly competitive, with brands such as Sky, Virgin Media and BT running big advertising campaigns to lure in customers. BT today (3 February) said that overall, it had added 262,000 customers to its broadband network in the period, 56% of them (146,000) were ...
TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
strategy MadeByPi LLP, HSBC student bursary competition MadeByPi LLP, first direct Lab, listening ...
Sky to launch pay-as-you-go content for non-subscribers
competition for Lovefilm and newly launched Netflix in the subscription video-on-demand market, both of which ...
The DIY creative brands
competitive environment, the brand's main weapon is TV. Its creative strategy is simple: show the happy ...
British Gas looks to increase 'transparency' with print ads
discount online small energy companies are saying this does not encourage competition because ... of factors beyond our control we don't control wholesale costs and buy energy in a globally competitive ...
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