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Defra demands less waste from the industry and the public
LONDON - The government is putting greater pressure on design firms and consumer goods companies ... added that consumers had a role to play "by choosing goods that are not heavily packaged, buying loose ... At a conference organised by the Department for the Environment, Food and Rural Affairs, the industry was urged to do more to reduce the size and weight of packaging. Consumers were also ...
Branding News: Defra demands less waste
The government is putting greater pressure on design firms and consumer goods companies to reduce ... ), the industry was urged to do more to reduce the size and weight of packaging. Consumers were also encouraged ... that it is making progress by introducing innovations that will boost levels of recycling. He added that consumers had a role to play 'by choosing goods that are not heavily packaged, buying loose food, rather than ...
Baileys to add drinks mixer in Moulinex tie
Baileys, the Irish cream liqueur, is launching a drinks mixer in its first move into consumer goods. ... The Diageo-owned brand has linked up with Moulinex to manufacturer the blenders as part of a promotional drive called 'Baileys blended'. Consumers will be encouraged to drink Baileys in different ways, such as blended with ice and coffee as a longer drink. Bottles will carry a back-label booklet explaining how ...
OPINION: Firms that make marketing work are world-class
What do Diageo, Henkel and Heineken have in common - apart from the fact that they are all consumer ... research he created a dashboard of 12 of these capabilities as a way to measure what good firms do well ... , any company can make short-term bursts to results look good by financial engineering, cost ... capabilities. They can usually get away with it in good times. But there's always a reckoning somewhere down ...
Unilever and Sainsbury's predict sustainable lifestyles by 2020
Unilever and Sainsbury's have launched a joint report that predicts the consumer goods industry ... The Consumer Futures 2020 report, published today (10 October), has been created in conjunction ... . It aims to act as a "practical tool" to help retailers, brands and manufacturers in the global consumer goods industry "plan for the future". The creation of the report is the result of an 18-month long ...
Livingetc to extend into branded interiors range
Livingetc has become the latest magazine to extend its brand into consumer goods, with the launch ... to produce consumer goods ranging from vitamin supplements to toasters, while Hachette Filipacchi's flagship ...
AGENDA: Can Jigsaw hold together? - The decision by FMCG giants to produce joint customer titles may seem overdue but, asks Laura Mazur, is it simply diluting brand strengths in a crowded market?
The news that three of the most famous consumer goods companies in the world have banded together ... The news that three of the most famous consumer goods companies in the world have banded ... consumers expect. The three, Unilever, Kimberly-Clark and Cadbury Schweppes, have formed a ... /telecoms, leisure, luxury goods, cars, medicine, photography, property, retail, travel and utilities ...
Helen Dickinson on retail: India is emerging as real opportunity
and exporter of every kind of item from cars to disposable consumer goods. ... of consumer goods such as TVs, fridges and washing machines. It is a section of the urban population that has experienced a rapid growth in disposable income and an emergence of the kind of consumer ... will be relaxed sometime soon. India's consumer market is massive, yet it remains virtually untapped by major ...
EC proposes unified directive on product packaging
to standardise packaging and labelling guidelines for consumer goods manufacturers in the European Union. ... and household goods companies such as Kraft Foods, Procter & Gamble and Unilever will all be affected ...
Branding News: EC proposes unified packaging directive
to standardise packaging and labelling guidelines for consumer goods manufacturers in the European Union. ... and household goods companies such as Kraft Foods, Procter Gamble and Unilever will all be affected ...
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