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Premier Foods backs Great Little Ideas with social media push
, with a social media campaign that capitalises on the theme of street parties around the Queen's Diamond ... to win one of four street parties. Consumers enter the competition by uploading photos of their own street party dishes to www.facebook.com/greatlittleidea , which will be voted on by the public ... top bus for the winners to celebrate on. In addition, consumers can download a free street party ...
Unilever tops 2012 Marketing Society Awards nominations
) Leo Burnett British Gas Green streets Cemergi Lafarge Cement UK Unilever Cause ...
Adidas invites Brits to 'take the stage' in biggest-ever UK campaign
of the charts". Further TV ads will promote adidas' Sport, Street or Style product ranges, including its ...
Santander targets females with 'more human' marketing strategy
The Spanish-owned high-street bank is moving away from the "red brick" creative theme of previous ads, which has been deemed too "corporate". In its place is a new campaign, created by Euro RSCG London, which more explicitly emphasises the benefits of its products to customers. The new ads, which ...
Lynx unleashes more chaos in Attract drive
of chaos breaking out on the streets of various cities around the world. There is bedlam on the streets ...
Barclays prepares campaign for Pingit mobile payment app
The high-street bank has today (16 February) unveiled Pingit, which allows Barclays customers to send and receive money for free. By next month, Barclays plans to extend the mobile app to all UK current account-holders. The Barclays Pingit app, available to iOS, Android and BlackBerry handsets ...
Bourjois taps into London Fashion Week
the brand before the campaign breaks. During London Fashion Week the brand will run a GPS-enabled street ...
Girls get the 'Lynx effect'
" and a male "robber" running through the streets of a city, undressing while in pursuit of each other ...
MoneySupermarket.com promotes wider savings with Las Vegas ad
-second TV ad breaks on Monday (9 January) during ITV1's Coronation Street . Paul Troy ...
Review of the Year: Top 10 marketing moments of 2011
social institutions and political processes. The images of London's streets ablaze and rioters looting ...
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