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Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

By Sarah Shearman, 24 May 12, 08:30

, Snare's remit covers consumer and commercial marketing communications, internal communications, digital ... and commercial marketing communication services, which Snare's department provides. This is to make sure ...

Orange invests in film ties after sponsorship review

By Matthew Chapman, 22 May 12, 08:30

and the brand may extend into movie production. Steven Day, head of brand and communications, Everything ...

Brand Health Check: Vertu

By Kim Benjamin, 17 May 12, 12:30

and communications director Andrew Watt, now a director at consultancy One Big Step, and Toby Gunton, chief digital ... WATT, Consultant, One Big Step (and former marketing and communications director at Bentley Motors ... 't the answer. - Create a fresh language. Vertu communication has slavishly borrowed from the established ...

My Secret Work Weapon: Risk-taking and innovation are the key to our success

By By Paul Davies, director of marketing communications, Microsoft UK, 16 May 12, 10:00

My secret weapon is about taking personal risks, leading by example and rewarding innovation in the team.

Editor's comment: The key to being in our Power 100: to innovate and inspire

By Noelle McElhatton, 16 May 12, 12:00

marketing has a seat at the top of the corporate table. Power in marketing is also about inspiration. We ...

Power 100: The UK's top marketers

By Nicola Clark, 15 May 12, 10:00

inspired the marketing community last October with his strategy urging a more magic, less logic approach ... s chief marketing and communication officer, to top spot. Despite boardroom woes at the insurer ...

BlackBerry looks to trump Samsung with NFC campaign

By Matthew Chapman, 14 May 12, 03:15

BlackBerry is hoping to steal a march on Samsung by heavily pushing its near field communication

Ocado's Jason Gissing on Bullingdon Club, Jeff Bezos and being 'shot at'

By Matt Chapman, 11 May 12, 01:00

, culture and communication. However, the co-founder of Ocado and former Goldman Sachs banker says his new ... and communication, Ocado (2010-2012) - Commercial director, Ocado (2012-present) PERSONAL FILE Family ...

Half of UK internet users say online ads worth it for free content

By Sarah Shearman, 10 May 12, 11:30

Directive , now transposed into UK law as the amended Privacy and Electronic Communications Regulations 2011 ...

The Myth of Work Life Balance

By Nicola Clark, 09 May 12, 01:00

sacrifices. While the corporate world has been woefully slow in providing the flexibility so desperately needed, today's female workforce is increasingly disillusioned with the corporate treadmill, and just 12 ... % higher revenues. Corporations are waking up to this trend. Deloitte's 'Mass Career Customization Scheme ...