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Kenwood
cosmetic changes - from beige, through white to the contemporary silver finish - it still looks as solid ...
Copenhagen
in this crowded environment. Look further afield than beer, to innovative categories such as cosmetics ...
L'Oréal hires former BK marketer Power
Power left Burger King in January 2011 after four years with the fast-food chain. She was among several senior marketers to leave at the time. In her new role at the cosmetics and beauty company, which she took up earlier this month, Power oversees brands including Matrix, Pureology and L Or al ...
Marketing Promotion: How ad clearance helps brands
in claims - for example, for a cosmetic - will take longer to clear than one promoting something like a ...
Industry verdict: Tesco was right to ditch Value range
again the Tesco s value range. Q: Isn t Everyday Value just a cosmetic makeover of Value ...
Revlon's Julia Goldin on her new storytelling strategy, going back to basics and marketers as business leader
that in the factory we make cosmetics, and in the drugstore we sell hope ,' explains Julia Goldin, global chief ... of the fastest-growing cosmetics brands in the UK in the past two years. The cosmetics market grew by 7% and 7 ...
How brands are innovating their way out of the 'squeezed middle'
a promotion offering 5 off when spending 20 or more at the Benefit Cosmetics website. Andrex ...
Editor's comment: Welcome - Sony Mobile launch adopts Bravia ethos
companies cope by launching premium brands (page 30) while others, such as cosmetics giant Revlon (page 26 ...
Brand builder: Ultimo
Beauty, which will offer cosmetics lines from face creams to fake tan. Mone's first foray into the FMCG ...
Do consumers really care about eco-packaging?
by almost 40%, followed by perfumes and cosmetics. Soft drinks (7%) and alcohol (6%) scored lowest when ...
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