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Pick of the Week - DLKW Lowe, Halfords'

24 May 12, 08:00

Halfords' "best trips last a lifetime" spot by DLKW Lowe makes Jeremy Lee happy: ... "Everything about this ad is spot-on - the film, the conceit and the soundtrack - particularly so for those of us who are kids of the 70s. It's great to see Halfords buying such great work and even more satisfying to see DLKW Lowe producing it." The ad was created by the executive creative directors, Richard ...

Saatchis recruits Lawlan to boost digital planning offer

By Anne Cassidy, 17 May 12, 11:10

and Dare, and is a former director of integrated strategy at DLKW. The appointments are part of a move ...

Halfords 'best trips last a lifetime' by DLKW Lowe

15 May 12, 04:39

Halfords' summer campaign, by DLKW Lowe, centres around a TV spot.

Adwatch (May 16) Top 20 recall: Bird's Eye

By Zaid Al-Zaidy, chief strategy officer, TBWA\London, 15 May 12, 11:26

Recall rank % 1 -6 Morrisons DLKW Lowe/MEC 49 ...

E.ON targets British Gas with price freeze pledge

By Matthew Chapman, 15 May 12, 10:50

, which could result in a further 50 added to household bills. Creative by DLKW Lowe states that E ...

Billington Cartmell picked for 'integrated' Apprentice ad task

By Loulla-Mae Eleftheriou-Smith, 15 May 12, 09:00

The Apprentice s final eight contestants are traditionally asked to create a TV and press or radio campaign, such as last year's pet food task judged by TBWA. In the previous year former RKCR/Y R chief executive Richard Exon and DLKW Lowe s creative director Tom Hudson and managing partner strategy Rebecca ...

RKCR/Y&R lands advertising brief for brewers association

By Anne Cassidy, 10 May 12, 10:25

RKCR/Y R was appointed to the advertising account for the Global Brewers Initiative after a pitch against DLKW Lowe and the start-up agencies Now and 101. The pitch process, which kicked off in January, was handled by AAR. The initiative comprises a number of brewers working with the British Beer Pub ...