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Warehouse launches campaign to boost fashion credentials

By Sarah Shearman, 25 January 12, 12:30

The Aurora-owned fashion retailer has appointed creative agency ODD to create a year ... launches tomorrow (26 January), will run across digital, outdoor, point of sale and in ... director Jennifer Roebuck , former head of digital and ecommerce at French Connection, joining the company ...

Christmas shoppers drawn to 'theatre' of high street, claims report

By Nicola Clark, 22 December 11, 10:30

marketing agency Live and Breathe suggests that lavish Christmas windows are putting the theatre back ...

Clarks targets younger men

By Nicola Clark, 03 November 11, 09:20

store." The brand is undertaking a PR and digital led marketing drive to promote the products. Hooper, said: "It is all about endorsement when it comes to digital channels and gaining credibility ...

HMV poaches Asda's Hodgkinson as sales drop again

By Matthew Chapman, 09 September 11, 11:10

HMV has poached Asda digital chief Mark Hodgkinson for the role of marketing and e ... Hodgkinson spent two and a half years as digital and financial services director at Asda, where he oversaw Asda.com, Asda Direct and Asda Financial Services. His other high-profile roles have included business development president at EMI and chief executive of Virgin Money. Hodgkinson will replace ...

Comparethemarket in meerkat toys giveaway

By Sarah Shearman, 01 July 11, 09:45

interacts with human actors. The ad will be supported by press, cinema, outdoor and digital ads. Zenith ...

Brand backers await World Cup 2018 decision

By John Reynolds, 02 December 10, 09:07

. Andy Anstey, consultancy director at Limelight Sports, the sport's agency that runs events including ...

Revolution publishes vodka calendar to showcase online shop

By Loulla-Mae Eleftheriou-Smith, 19 November 10, 09:56

The vodka shop, Revolutionvodkashop.com , developed by agency Ripple Effect, goes live this week and enables customers to buy gift vouchers to spend on food, drinks and parties at the vodka bars. The 'Revolution Vodka Girls' charity calendar has been produced to mark the launch of the site, using female bar ...