Search Results for: Digital agency

Search headlines only Include Brand Republic articles

Results 1 - 10 of 3547 matching results

Sort results by: relevance | date

Results per page

1 2 3 4 5 ...

Ladbrokes bolsters eCRM to cope with diversifying platforms

By Matthew Chapman, 16 May 12, 08:00

Ladbrokes is looking to improve its digital capabilities with an eCRM push designed to cope

KLM launches nine-month Facebook initiative

By Loulla-Mae Eleftheriou-Smith, 04 May 12, 10:00

, to drive the brand's digital engagement. ... , to target the Chinese and African communities through direct, digital and SMS activity . Follow Loulla ...

Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

Johnson) Sense Worldwide Burness The Leith Agency Kleenex, Andrex, DryNites, Little Swimmers ... /Engine Switchover Help Scheme Digital UK The Art Fund 101 London Long-term marketing excellence ... Business) IAS b2b Marketing SME marketing Burness The Leith Agency FreestyleXtreme ...

Sainsbury's targets mothers with Little Ones revamp

By Matthew Chapman, 12 April 12, 10:30

The supermarket's increased focus on Little Ones, which it launched in 2009, comes as rivals are courting mothers with projects including the Asda Mumdex research panel and a partnership between Waitrose and Mumsnet . Strategic content agency Seven has redesigned the Little Ones site, which has been split ...

Laithwaites Wine names ex-Lloyds man as marketing chief

By Loulla-Mae Eleftheriou-Smith, 05 April 12, 12:16

with Laithwaite's data agency, More2. Roberts reports directly to Laithwaites Wine managing director Glenn Caton ... for the company, with new marketing drives and various digital innovation projects in the pipeline. "Mark ... Wine hired eCRM specialist agency Underwired Amaze to help improve its relationship with customers ...

Taming the data deluge

By David Benady, 05 April 12, 09:00

product. Mike Dodds, chief executive of integrated agency Proximity, recalls a cat-food brand's CRM ... based on details consumers thought were private - which, he argues, can make digital marketing appear ... age when the world was less complicated but more personal. They are the hermits of the digital age ...

Ikea launches 'snap a napper' Facebook competition

By Matthew Chapman, 03 April 12, 09:16

. Direct and digital agency Lida created the campaign, which will kick off with the Ikea Family members ... . Digital activity is supporting a press campaign featuring a real-life princess sleeping on an Ikea bed ...

IAB Figures: Digital adspend grows 14.4% to £4.8bn

By Sarah Shearman, 03 April 12, 08:00

The growth of digital marketing spend in the UK has accelerated to its highest level in five years ... driven "by big brand advertisers realising that digital is not just about click-though, and they can ... the increase in ad spend, comes from the industry making digital advertising "more attractive" to big brand advertisers, from both media owners creating more innovative and engaging ad formats, and agencies helping ...

O2 launches review ahead of customer experience revamp

By Matthew Chapman, 21 March 12, 09:22

O2 has appointed design agency Echo to ensure it improves the consumer's user experience while the agency has also been briefed with developing new products for O2 s range of mobile accessories. The move by O2 comes after Marketing revealed the telecoms giant was overhauling its customer service ...

Royal British Legion to revamp communications programme

By Matthew Chapman, 02 March 12, 12:45

-monthly print magazine and developing more digital content to raise awareness of its lesser-known work ... The charity, which provides financial and social support to members of the armed forces, has appointed customer publishing agency John Brown to handle the task. It wants to showcase its lesser ... . Additional content will also be produced in digital form and will be featured in a range of media aimed at a ...