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Are you suffering from a digital eating disorder?

By Nicola Clark, 25 May 12, 11:30

, or whether this was some kind of digital eating disorder, whereby you forgo dining in favour of displaying ...

Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

By Sarah Shearman, 24 May 12, 08:30

. The first to go was Ashley Highfield, the digital industry figure known for launching the BBC iPlayer, who ... , Snare's remit covers consumer and commercial marketing communications, internal communications, digital ... and for the growth of our digital Britain, everyone has to take part to make a difference,' she says. One ...

The truth about lying on your CV

By Suzy Bashford, 17 May 12, 01:00

clients,' says Susan Howstan, director at Direct Recruitment, which specialises in direct and digital ... with Mahatma Gandhi in the Hindu Kush. Koko Digital @kokodigital You don't have to lie on your CV if you're creative at twisting the truth. Crack out a thesaurus and word play. Pop Digital ...

Brand Health Check: Vertu

By Kim Benjamin, 17 May 12, 12:30

and communications director Andrew Watt, now a director at consultancy One Big Step, and Toby Gunton, chief digital ... member services concept through brand partnerships. TOBY GUNTON - Chief digital officer, WCRS (which ...

My Secret Work Weapon: Risk-taking and innovation are the key to our success

By By Paul Davies, director of marketing communications, Microsoft UK, 16 May 12, 10:00

is the limit of our imagination, particularly in the digital world, where the lines between marketing ...

Editor's comment: The key to being in our Power 100: to innovate and inspire

By Noelle McElhatton, 16 May 12, 12:00

For proof, witness the record 45 new entrants in this year's Power 100 list of the UK's most powerful marketers, reflecting the evolving digital landscape - a social-media marketer makes his debut at number 15 - and the ascent of marketers at tech brands such as Samsung and Spotify. What makes someone ...

Half of UK internet users say online ads worth it for free content

By Sarah Shearman, 10 May 12, 11:30

, but they are also wary and understandably confused about the mechanics of digital marketing and privacy ... of the digital industry in the UK . Follow Sarah Shearman on Twitter @Shearmans ...

Nike marketing boss attacks 'old' approach to social-media

By Nicola Clark, 09 May 12, 08:30

media channels", claiming too many businesses are failing to add value through digital platforms. ... Speaking at the launch of Velocity: The Seven New Laws for a World Gone Digital, which he co-authored with AKQA chairman Ajaz Ahmed, Stefan Olander, vice-president of digital sport for Nike, said brands should ... questioned the recent valuation of digital companies such as Facebook, commenting that a $100bn valuation ...

MasterCard unveils PayPass digital wallet

By Alex Brownsell, 08 May 12, 09:34

MasterCard is to launch a new digital wallet service, which it claims will offer consumers ... situation with digital wallets can be confusing for consumers, with lots of cards and mechanisms, and so we want to join it up and open up the eco-system. It is essential we make digital payment as easy as 'chip ...

O2's Sally Cowdry Q&A: 'You can't use advertising to tell people to trust you'

By Noelle McElhatton, 04 May 12, 01:40

through-the-line with the next part of our Little Boxes campaign, complete with a big digital play ... they can be really digitally interactive. How will you identify those existing customers to whom you ... on the phone, they re kept on a remote server. Only the last four digits of your card number are on the Wallet ...