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PizzaExpress launches biggest rebrand to date

By Matthew Chapman, 07 September 11, 12:47

share and see off challenges from established players such as Pizza Hut and new chains including ... -and-white striped shirts worn by traditional pizza chefs. Designer Ab Rogers has been brought in to help deliver ... be introduced, as well as new pizza variants, sharing platters and salads. According to its latest financial ...

Tetley recruits former Heinz marketer Mooney

By Gemma Charles, 06 September 11, 08:30

and Goodfella s, the Northern Foods frozen-pizza brand. The beefed-up position at Tata replaces the marketing ...

Domino's launches pizza-ordering iPad app

By Sarah Shearman, 30 August 11, 01:29

Domino's Pizza is continuing its mobile drive with the launch of a free pizza-ordering iPad app. ... and pay using the app. Simon Wallis, sales and marketing director for Domino s Pizza, said: "Sales ... channels" Domino s Pizza already has iPhone and Android apps for ordering. It claims to have made 10m ... The app, created by Somo, locates the Domino's branch nearest to the user after they enter ...

Caffè Nero to offer free Wi-Fi with The Cloud

By Maisie McCabe, 22 August 11, 03:45

number of deals with partners, including the restaurant chain Pizza Express in June, and Nintendo (The ...

Easterbrook quits McDonald's for Pizza Express

By Loulla-Mae Eleftheriou-Smith, 17 August 11, 09:56

executive of Pizza Express. ... Easterbrook, who has been with McDonald's for 18 years, will leave his position on 30 September. He replaces Mark Angela, former chief executive of Pizza Express, who left the restaurant chain ... . It is understood that Easterbrook will be charged with opening another 200 Pizza Express sites in addition ...

Chicago Town pizza launches on-pack loyalty promotion

By Loulla-Mae Eleftheriou-Smith, 12 August 11, 01:25

Chicago Town, the Dr Oetker-owned pizza brand, has launched an on-pack promotion and integrated ... into a dedicated website. The products on offer include tea towels, freezer tumblers, pizza cutters ... ." Rival frozen pizza brand Goodfellas, owned by Northern Foods, ditched its "pizza fairy" character ...

Adwatch (July 27): Top 20 recall - Persil all washed out?

By Toby Horry, Managing partner, Dare, 27 July 11, 12:00

32 9= ( ) Domino's Pizza Big Communications/ Arena Media 30 ...

Domino's promises uplift in marketing

By John Reynolds, 25 July 11, 09:23

Domino's Pizza has reported a 15% uplift in pre-tax profits, fuelled by a 50% growth in its online ... Pre-tax profits at the pizza takeaway business rose 14.8% from 17.5m to 20.1m, in the 26 weeks ending 26 June. Sales increased 9% to 258.4m in the period. Domino's has made ecommerce a central ... demographic of pizza eaters. Online sales hit 85m in the period, compared to 56.9m the year before ...