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McDonald's trials McWaiter service

By John Reynolds, 16 May 12, 10:32

customers, it has a private meeting room with a boardroom. Like McDonalds, Pizza Express is trailing a ...

Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

Pizza Express Content marketing HSBC Banking and Premier Savings and Investments Services ...

Domino's hits £1m sales in a week through mobile transactions

By John Reynolds, 28 March 12, 09:41

Domino's Pizza has reported that more than half of its UK delivery sales are now through e ... The company today (28 March) updated the market on its 13-week period to 25 March. The pizza ... -optimised website. Domino's, which has more than 520,000 fans on Facebook in the UK, is a major advocate ... revealed that Domino's had produced its first Facebook-specific TV ad, which will highlight its offer ...

Domino's readies debut Facebook TV ad

By John Reynolds, 13 March 12, 08:59

Domino's has produced its first-ever Facebook specific TV advert, which will highlight its offer ... Domino's will air its first-ever Facebook TV campaign this week, which highlights the growing ... tomorrow (March 14). Domino's is a strong advocate of low-cost digital marketing on social networks ... to go to Domino's Facebook page and enter the voucher code taken from the brand's website ...

Domino's readies social media 'reverse auctions'

By Sarah Shearman, 05 March 12, 08:00

Domino's Pizza is aiming to drive lunchtime traffic with a "reverse auction" social media campaign ... is set, consumers will be able to purchase the pizza from the Domino's website for lunch today. The campaign by Arena Media is the first of a series, according to Domino's. Simon Wallis, sales ... The pizza retailer is starting the auction at 9am today and it runs until 11 am today. Followers ...

Digital killed the marketing star

By Eva MacIntosh, 24 February 12, 01:00

downsizing, but also the changing dynamic. Simon Wallis, marketing director of Domino's Pizza, says ...

Domino's flags up virtues of low-cost digital marketing

By John Reynolds, 15 February 12, 10:03

Domino's Pizza has reported a 14.6% uplift in full-year pre-tax profits to £43.6m, driven by a 43 ... Domino's opened 62 new outlets during the year, bringing the total to 726 in the UK ... . Online sales came in at 183.1m, up 43%. Domino's said that a "growing number" of its stores now took ... ' and 'Get Stuffed!' campaigns. Domino's sponsored the ITV family entertainment show, 'Red or Black', last ...