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Kerry Foods marketing chief Chapman joins Kraft

By Loulla-Mae Eleftheriou-Smith, 15 May 12, 08:30

The ex-Unilever marketer took up his new role, heading Kraft s Central and Eastern Europe chocolate division, earlier this month. The position is based in Vienna, Austria. Chapman held the CMO role at Kerry Foods for more than three years, overseeing development of brands inclu-ding Wall s. He ...

HSBC promotes Philip Mehl to pan-Euro role

By Alex Brownsell, 19 April 12, 08:48

Mehl, previously UK marketing director, last month took up the new role of head of marketing, retail banking and wealth management Europe at HSBC. He will lead marketing communications across HSBC's European markets, which include the UK, France, Greece, Turkey, Malta, Armenia and Kazakhstan. Mehl, a ...

Laithwaites Wine names ex-Lloyds man as marketing chief

By Loulla-Mae Eleftheriou-Smith, 05 April 12, 12:16

, which has operations across America, Hong Kong, India, Australia and mainland Europe, with annual sales ...

Carlsberg targets 'beer-haters' with Copenhagen lager

By Gemma Charles, 03 April 12, 08:30

in parts of Europe, Carlsberg pulled it from the UK after a year, deciding that it would require too many ... Europe, so we are expanding it. The image and bitterness of lager often acts as a barrier to female ...

Virgin Group appoints Yahoo! marketer to European role

By Sarah Shearman, 27 March 12, 08:30

role of brand director for Europe. ... ! six years ago as consumer marketing director for Europe. Prior to this, he worked at Vodafone for six ...

Lloyds marketer Joe Clift leaves bank

By Alex Brownsell, 01 March 12, 11:24

Clift, the former Visa Europe vice-president of brand management, departed the bank this week and is understood to be seeking a new position He spent three years as brand and customer marketing director, first at Lloyds TSB under then-chief marketing officer Nigel Gilbert and latterly as part of Lloyds ...

Fujitsu to drive mobile launch with 'significant' marketing investment

By Matthew Chapman, 28 February 12, 02:00

proposition in Europe, as it moves to show it is in it for the long term and looking for sustainable growth. ... brand in Europe. James Maynard, product marketing director for the Fujitsu mobile business in Europe ... market launch and continue it long term." The creative brand direction for Europe remains ... , as it hopes to launch the phone proposition in Europe in Q4 2012. Fujitsu will leverage its ties ...