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Xbox recruits Chelsea stars for Summer of Sport campaign

By Matthew Chapman, 22 May 12, 08:30

consumers in Europe, the Middle East and Africa to take part. The push will also include videos starring ...

Apple cements most valuable brand status as UK's giants slide

By Daniel Farey-Jones, 22 May 12, 08:46

managed to offset difficulties in Europe with opportunities in Africa and India. O2 is a brand that only exists in Europe the fundamental problem for them is you ve seen consumers trying to cut back a bit ... other one is Guinness. While it s facing challenges in Europe it s got a very large business ...

Half of UK internet users say online ads worth it for free content

By Sarah Shearman, 10 May 12, 11:30

content and services they demand". Carl White, chief executive of ValueClick Europe, said: "This study ...

Samsung overtakes Nokia to become world's top handset seller

By Matthew Chapman, 27 April 12, 10:02

Analytics, said: "As volumes contracted in key developed markets like Western Europe and North America ...

Google hires first head of marketing for Google+ in EMEA

By Sarah Shearman, 23 April 12, 01:37

of marketing for its social networking service, Google+ in Europe, Africa and the Middle East. ... Cussen joins Google from Ning, the customised social network building business. He joined the company in 2009 as director of business development, based in Palo Alto, California. He moved to London over a year ago to take up the role of vice-president and managing director of Ning Europe and Latin ...

Sony Europe's sales and marketing roles to bear brunt of 1,000 job cuts

By Matthew Chapman, 20 April 12, 10:05

Sony Europe's sales and marketing teams are entering consultation from today as the company ... , laid out by new chief executive Kazuo Hirai . A Sony Europe spokeswoman confirmed the "duplication ... of Sony Europe will not be affected by the cuts. Approximately 1,000 roles are expected to be lost in Europe as roles across the European marketing, sales and the business support units are reshaped from 10 ...

Sony Mobile chief Pierre Perron on reviving the brand

By Matthew Chapman, 28 March 12, 11:30

Sony Mobile's president, North Western Europe, Pierre Perron, is putting speed and focus ... On the wrist of the impeccably dressed Pierre Perron, president of the North Western Europe region ... function in Japan. Perron was named president of the North Western Europe customer unit, comprising ... Europe president, Sony Mobile Communications (March 2012-present) PERSONAL FILE Family Lives ...