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Apple cements most valuable brand status as UK's giants slide

managed to offset difficulties in Europe with opportunities in Africa and India. O2 is a brand that only exists in Europe the fundamental problem for them is you ve seen consumers trying to cut back a bit ... other one is Guinness. While it s facing challenges in Europe it s got a very large business ...

VIDEO: Keeping up with 'consumer appetite' is key to Sony's mobile success, says Perron

By Ben Hall, 27 March 12, 12:00

Pierre Perron, president, North Western Europe, Sony Mobile says the most exciting development

Virgin Group appoints Yahoo! marketer to European role

By Sarah Shearman, 27 March 12, 08:30

role of brand director for Europe. ... ! six years ago as consumer marketing director for Europe. Prior to this, he worked at Vodafone for six ...

Social media: how your research can get the most out of the world's biggest focus group

By David Benady, 23 March 12, 12:00

to create NM Incite Europe, which examines the way in which social media might change how organisations are run. Emily Dent, UK strategic director at NMIncite Europe, says: 'The problem with tools - and most ... Incite Europe, adds: 'Marketers up to a certain level in a company get a buzz-tracking report that says ...

Revolution: Mobile World Congress: The trends taking mobile by storm

By George Nimeh, 06 March 12, 10:00

will be increasingly available across Europe as their global market shares continue to expand. On the first day ... will be marketed in Europe. To drive home its creative and technological points, Huawei created and prominently ... of Europe, America, Japan and China.' NEARLY HERE: NFC In 1961, Arthur C. Clarke said 'any ...