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Nike marketing boss attacks 'institutionally analogue' businesses

By Nicola Clark, 14 May 12, 09:00

foster an innovation culture in businesses resistant to change? Olander: To turn around a behemoth ...

ISBA president Woods: Marketers must shape online regulation

By Alex Brownsell, 02 May 12, 03:00

between valid concerns on privacy and enhancing the consumer experience and fostering e ...

Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg Kraft Foods Foster ... Airways BBH Flora Cusine Unilever Foster s Heineken UK Museum of London Coley Porter Bell ...

Social key to Google's future growth

By Sarah Shearman, 17 February 12, 11:42

Coffrey, industry leader at Google UK, Beth Foster, senior Google+ strategist, wooed the crowd ... + was that it currently did not enable Oxfam to see its video views. Foster revealed that Google was working ...

Weighing up Twitter's branded adventure

By Sarah Shearman, 17 February 12, 08:00

and T-Mobile's Nick Foster, below) are among the first 40 brands to have launched a branded Twitter ... with it. Nick Foster, head of brand communication, T-Mobile UK The T-Mobile Twitter brand page ...

Foster's hands Partridge a second series

By Gemma Charles, 16 February 12, 08:30

Foster's comedy website. ... series of the Foster's internet series, featuring Steve Coogan s hapless broadcaster character ... with Vic and Bob s Afternoon Delights and the Fast Show. Foster s brand director Gayle Harrison said ... Matters was a huge success, attracting over 3m hits and universal acclaim," she added. Foster s is a ...

Foster's launches Facebook Timeline app

By Nick Batten, 08 February 12, 12:10

Foster's has become one of the first alcohol brands in the UK to develop an app for Facebook ... The Foster's Funny Facebook app , created by Lean Mean Fighting Machine and launched today (8 ... are served via the Foster's Funny Facebook app page and friends' news feeds, which the user can then click ... Show'. It will also serve the appetising back catalogue of more than 40 episodes of previous Foster ...