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SXSW: PepsiCo global chief highlights digital 'strategic imperative'

By Sarah Shearman, 13 March 12, 11:55

some sort of inflection point at SXSW,' claimed Karpf. 'Twitter broke here, as did Foursquare. We feel ...

Starbucks, Mazda and Argos sign up for Facebook Deals

By Ed Owen and Andy McCormick, 31 January 11, 09:40

the mass-buying potential of Groupon with the location-based gaming of Foursquare. Facebook's launch should ...

Starbucks in Yahoo! digital content roll-out

By Gemma Charles, 11 January 11, 08:30

The Starbucks Digital Network launched in the US in October. It features a Yahoo!-branded content portal that allows customers using Starbucks' in-store Wi-Fi to access news and lifestyle content. In the US, partners include Apple, The New York Times, The Wall Street Journal, LinkedIn and Foursquare ...

Top 10 marketing moments of 2010

By Nicola Clark, 13 December 10, 09:00

to tell their online friends exactly where they are at any given moment. Thanks to the rise of Foursquare ...

Unilever unveils Marmite 'shrine' in brand's home town

By Alex Brownsell, 19 October 10, 10:15

transmitter and highlight their visit through Facebook and Foursquare. Tom Denyard, marketing manager ...

Starbucks trials new O2 location-based mobile marketing service

By Sarah Shearman, 15 October 10, 08:35

of Foursquare as it does not require a smartphone or app to work. In the US O2 Media partnered with Californian ...

Domino's credits social media for sales growth

By John Reynolds, 12 July 10, 09:35

-based mobile application Foursquare and social media after revealing a 29% surge in pre-tax profits to £17.5m. ... performance from e-commerce sales and attributed its link-up with Foursquare as key to its recent performance ... on Foursquare that encourages users to check-in at its outlets. In today's financial results Domino's said ... and the development of a link up with Foursquare, the location-based social media site". It added that its web ...