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Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

Smooth Radio UK GMG Radio Twinings Tea Abbott Mead Vickers BBDO Marketing ... Crayon London/Walk a Mile Radio Advertising Bureau RadioCentre The Halifax (Lloyds Banking Group ... Zone Radio Advertising Bureau RadioCentre Scotty Brands Finance director s award ...

Marketing's Adwatch of the Year 2011

By Gail Kemp, 13 December 11, 09:00

is riding high not just in the Adwatch of the year table, but also in the marketplace. Radio specialist ... , radio, DM, outdoor, online display and cinema) Best recall: in any single week 11 ...

Corporate hospitality feels the pinch

By Mary Howlett, 23 September 11, 12:00

lighting and audio. The evening party was covered by the likes of Radio 1 and The Gadget Show ...

Behind the ASOS marketing machine

By Nicola Clark, 22 September 11, 08:00

infancy, when brands were, in essence, still running radio ads because they didn't know what to do ...

Cannes Lions Festival 2011: The Brands at Cannes

By Noelle McElhatton, 08 July 11, 09:00

headline I saw lamented the 'radio silence' in that category from the UK again this year. A second blog ... UK creative teams don't believe that radio and other traditional categories are worthy ... (Radio); 4 Golds (Radio, PR) 6 Bing/Jay-Z Grand Prix (Outdoor Integrated); Titanium Lion; 3 Golds ...

Power 100: 100 to 50

By Nicola Clark, 17 May 11, 08:30

across TV, radio and online. Wallis is also rethinking the way in which the brand approaches marketing ...

Swarovski turns to radio to ride Royal Wedding fever

By Loulla-Mae Eleftheriou-Smith, 14 April 11, 12:10

in crystals, and sponsoring a £20,000 competition for engaged couples on London radio station Magic 105.4. ... The "Royal" Mini Cooper will be shown at Westfield shopping centre in London on 23 April, flanked by Prince William and Kate Middleton look-alikes, to promote the radio campaign. A series of radio promotions starts this week, and the competition to win 20,000 will run on the morning of the Royal Wedding ...

Editor's comment: A silver lining amid the gloom

By Noelle McElhatton, 15 March 11, 10:00

Marketer confidence, as indicated in last year's IPA Bellwether surveys, may have been volatile, but in the final reckoning brands geared up for growth and opened their marketing purses. In 2010, the top 100 advertisers' spend on traditional media - that is, TV, outdoor, radio and magazines - grew by 13% overall ...

Biggest Brands: Top 100 advertisers 2011

By Adam Woods, 15 March 11, 12:00

for advertising. Unless your business depended entirely on radio display advertising, that is. Procter Gamble ... to investing in traditional media. Banking on traditional media 'TV, radio and magazines still play a ... media owners. Matthew Landeman Business director, Carat: Radio overcomes disaster scenario ...

The best brands of 2010: choose your winner

By Staff, 21 October 10, 08:00

buyers what its products will look like when constructed. 95.8 CAPITAL FM Since Global Radio ... station' - has resonated with listeners, and the success has been so great that Global Radio is now taking ...