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The best brands of 2010: choose your winner

. CHANGE4LIFE Making government campaigns compelling is no easy task, but with Change4Life ...

COI confirms 'at least 50%' cuts in Government adspend

agencies that Government advertising expenditure could fall "by at least 50%" during this financial year ... , as part of the anticipated swingeing cuts under the new Coalition Government . In a letter dated 2 June ... 40m on digital, according to the COI's annual report. The Government has previously stated ... outlines the definitions of essential marketing as: Where the government has a duty to provide ...

Sector insight: Breakfast cereals

-conscious shoppers. Government-backed healthy-eating campaigns have helped boost sales of breakfast cereals ...

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