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Everything Everywhere and Stagecoach trial mobile contactless fares

By Sarah Shearman, 25 May 12, 11:46

and rail services in 2013. The trial supports the Government's vision to deliver the technology required ...

Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

By Sarah Shearman, 24 May 12, 08:30

for underprivileged children, schools, tech start-ups and the government. Most recently, Snare has been participating ...

Government focuses on growth in new cross-Whitehall marketing strategy

By Gemma Charles, 22 May 12, 08:30

The government is to make ad campaigns aimed at stimulating growth a key part of the first cross ... Speaking at the Agile Government Communications Conference in Westminster on Monday (21 May), Cabinet Office Minister Francis Maude and the executive director for government communications, Jenny Grey ... of the government's growth strategy. Other campaigns set for the coming year include activity to promote ...

Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics

By Rachel Barnes, 10 May 12, 12:30

, followed by phone calls with US government representatives to talk about the upcoming G8 summit, before ...

ISBA president Woods: Marketers must shape online regulation

By Alex Brownsell, 02 May 12, 03:00

to demonstrate greater "transparency" to consumers to help prevent further government regulation. ... to collaborate and take effective self-regulatory action. "The government is prepared to seek partnership ... "demonstrate a genuine preparedness" to cooperate with the government with regards to advertising and marketing ...

Europe's 'chilling' data reforms will deter a UK Facebook or Twitter

By Sarah Shearman, 02 May 12, 11:36

, to government and the public sector, and to the UK economy as a whole, " they write. They argue ... use of data can bring significant benefits to consumers, to business, to government and the public ...

Taming the data deluge

By David Benady, 05 April 12, 09:00

sports' governing bodies to increase participation and attendance, a challenge for smaller sports ... collection, Maurel says some governing bodies are using real-time data to build their popularity. British ...

Out-of-town retailers and betting brands escape Portas clampdown

By Matthew Chapman, 30 March 12, 03:15

Out-of-town retailers and betting brands have avoided a clampdown by the Government after ... Grant Shapps, minister for housing and local government confirmed ministers have accepted the vast majority of Portas's recommendations , but stopped short of imposing secretary of state "exceptional sign ... by retail guru Portas. In addition, the Government has also announced a multimillion-pound, high ...

Ben & Jerry's renames ice-cream in support of gay marriage

By Loulla-Mae Eleftheriou-Smith, 13 March 12, 11:30

The ice-cream flavour's packaging has also been redesigned and now features a male couple standing on top of a wedding cake. The brand has partnered with Stonewall, the charity that campaigns and lobbies for the rights of gay, lesbian and bisexual people. This week the UK Government is set to open ...