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Government focuses on growth in new cross-Whitehall marketing strategy

By Gemma Charles, 22 May 12, 08:30

The government is to make ad campaigns aimed at stimulating growth a key part of the first cross ... Speaking at the Agile Government Communications Conference in Westminster on Monday (21 May), Cabinet Office Minister Francis Maude and the executive director for government communications, Jenny Grey ... of the government's growth strategy. Other campaigns set for the coming year include activity to promote ...

Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics

By Rachel Barnes, 10 May 12, 12:30

, followed by phone calls with US government representatives to talk about the upcoming G8 summit, before ...

Departing AA chair McGuinness: 'We may be on the brink of a real renaissance'

By Andrew McGuinness, founding partner at Beattie McGuinness Bungay, 08 May 12, 09:00

in economic growth and prosperity. Perhaps that's why government too is sitting up and taking notice. Three ... -issues never go away, of course, but more and more we are seeing government take the growth potential in UK ...

'I'm our marketing director', says Ryanair boss Michael O'Leary

By Loulla-Mae Eleftheriou-Smith, 06 March 12, 08:30

on 1 April, O'Leary said the government should focus taxation on hotels and restaurants instead ...

Gov campaign educates teens about rape

By Loulla-Mae Eleftheriou-Smith, 05 March 12, 09:24

-term campaign run by the Government, called 'This is abuse', which seeks to help teenagers to form healthy ...

Antidotes for anxious times

By Jonathan Sands, Elmwood, 09 November 11, 12:00

I can't deny that I'm pissed off that, having taken 30 years of risk to forge a business, create jobs and generate millions in tax revenues for the government, I now have to pay even more tax to compensate for other people's cock-ups. What happened to the theory of risk and reward? However ...