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Sheraton Hotels brand chief discusses serving the 'social traveller'

By Loulla-Mae Eleftheriou-Smith, 18 May 12, 08:30

are spending more on food and beverage. For three straight years we've set record highs for guest ...

Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg Kraft Foods Foster ... ) Coley Porter Bell Kenco Millicano (Kraft Foods) JWT Brand revitalisation British ...

EasyJet's Carolyn McCall on putting clear blue sky between the airline and its budget rivals

By Loulla-Mae Eleftheriou-Smith, 25 April 12, 08:30

concluded his email with: 'PS Crew food is still shit.' Punctuality drive The numbers back up ...

ISBA Conference: President spotlights online behavioural ads debate

By Daniel Farey-Jones, 21 March 12, 09:56

in partnering with us", holding up the Responsibility Deal on food and drink as evidence. Speaking on Budget ...

Morrisons partners Disney for 'biggest-ever giveaway'

By Matthew Chapman, 05 March 12, 09:14

like last year, but VIP packages, which includes stays in the top hotel suites, travel, food, VIP fast ...

The seven sins of content marketing

By David Benady, 22 February 12, 12:00

by enticing consumers into co-creation. Some packaged grocery brands have tried to imitate the success ...

What do you do when the prime minister comes knocking?

By David Benady, 02 February 12, 01:00

kicking. He drove the introduction of restrictions on advertising snack foods to children and a total ban ...

Coca-Cola's top Olympics marketer talks youth, sustainability and lasting legacy

By Nicola Clark, 19 January 12, 07:00

) food and drinks sponsoring the Games. At a time when consumers are demanding trust and transparency, the combination of sport and HFSS food and drinks is increasingly unsustainable. It is apt, therefore ...