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Brand barometer: Volkswagen Polo viral campaign reviewed

24 May 12, 12:00

the most flint-hearted among us. It follows a father as he guides his daughter through life s chall ... British Farmers Loaf, depicts a heart-warming relationship between a farming father and his son. T ...

Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

Communications The British Heart Foundation PHD Top Boy (Channe 4) Livity E ...

M&S summer campaign to play on Olympics and Jubilee

By Matthew Chapman, 03 April 12, 08:30

and our sporting heroes, M S triggers a unique reaction in the hearts and minds of the British public ...

British Heart Foundation targets Fabrice Muamba rematch with ads

By John Reynolds, 27 March 12, 08:30

The British Heart Foundation (BHF) has launched a tactical campaign, running ads on digital ... The charity is looking to use the high-profile case of the footballer, who remains in intensive care in the London Chest Hospital after suffering a cardiac arrest during the same fixture at Spurs on 17 March, to raise awareness of heart conditions and the work it carries out in the field. The ads ...

Dulux reinstates the dog for sentimental TV push

By Loulla-Mae Eleftheriou-Smith, 08 March 12, 09:10

Dulux, the paint brand, is placing consumers' emotional connection to the brand at the heart of its

Change4Life tackles sensible drinking mission

By Gemma Charles, 06 February 12, 08:00

Created by M C Saatchi, the humorous TV execution warns that drinking just slightly over the NHS guidelines still leaves drinkers at risk from serious illness, including heart disease, stroke and cancer. The ad, which broke yesterday (5 February), features the established Aardman-created Change4Life figures ...