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Branding News: Design choice - Xbox 360
Microsoft is on the money with the look of its latest games console, the Xbox 360.
50 Years of Fame: Looking back
This supplement is a celebration of 50 years of television advertising on ITV. It's not about how ... medium on offer. We would like to thank our customers for their investment in ITV and we look forward ...
50 Years of Fame: Looking forward
such as Nokia and First Choice have taken advantage of the communication opportunities around compelling ITV ... investment as the technology becomes more widespread. Whatever the future brings, ITV will endeavour ...
Interactive Works: Virgin Mobile - 'Bundles'
Virgin Mobile returned late last year for another interactive campaign that ran across the major interactive broadcasters. This creative exploits the full range of benefits interactivity can offer adv...
MEDIA CHOICE: Nescafe Street Theatre
I usually find my morning commute into work to be a pretty dull experience.
RADIOWATCH: Radio Choice/Oral B
The radio campaign that has made the most impact on me recently is the Oral B Professional Care ad, where a terrified lady is trying to make her trip to the dentist less of an ordeal by flattering the...
MEDIA CHOICE: Observer Sport Monthly
The second issue of The Observer Sport Monthly is of just as high a standard as the first. The launch issue was visually stunning and included Arthur Hopcraft s report of the Sunderland/Leeds FA Cup F...
MEDIA: Reducing your TV spend is a risky strategy
they do a good job for the category as a whole. As for ITV1, we've made massive efforts to improve our ...
ITV to rebrand catch-up service ITV Player
LONDON - ITV is expected to relaunch its online video-on-demand service as ITV Player ... Despite beating the BBC's iPlayer to market, ITV's video-on-demand service has been criticised as less consumer-friendly. ITV.com offers a 30-day catch-up service and live channel streaming. Sky ... Player in May. ITV recently pushed back its online revenue target; it now expects to generate 150m from ...
Branding News brief: ITV launches ITV Day
ITV has launched a new daytime programming brand, ITV Day. Idents created by BDA use the colours
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