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Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics
, then the more we can grow and create jobs, and in a sustainable way. The more we can create strong categories ...
Departing AA chair McGuinness: 'We may be on the brink of a real renaissance'
, saw ad-spend grow faster than the economy last year and predicted even better for 2012. Growth ...
Olympics and Diamond Jubilee fuel UK's rise as design nation
and look of our corporate identity ever since we began the process, so they know us well.' The growing ... at John Lewis, it has noticed customers' growing interest in products' provenance. 'To us it made a lot ... is something a growing number of brands has been looking to do. According to Jonathan Ford of Pearlfisher, many ...
The DIY creative brands
. As it continues its drive to grow the market, it seems Optimax's DIY approach is delivering. So long ... argue they would not have let the advertiser make the same mistake. 'An agency can draw on lots ...
PHD claims Grand Prix in Agency of the Year
the growing need for marketers to demonstrate the ROI of their work. The winners Grand Prix and Media ...
Direct Marketing Agency of the Year: LIDA
of the year, it continued to grow and innovate, with highly effective work, writes Sara Kimberley. ... , but profits still jumped an impressive 25%. Growth at the start of 2011 came from organically growing ... the Capital Growth site and make a pledge, such as to grow bee-friendly fruits. With a budget of just 3500 ...
Sponsorship Agency of the Year - Fast Track
of its type in the world, is still growing. Designed to replicate the Olympic and Paralympic Games ... additions to its staff have also been made, as the agency looks to grow its business in preparation ...
Media Agency of the Year and Grand Prix winner: PHD
' concern is growing that their agencies are out of touch with their consumers, MEC's 'Southwark not Soho ...
Advertising Agency of the Year : VCCP
, but what impressed the judges most was the agency's growing digital flair. They highlighted the creation ...
Branding Agency of the Year: Interbrand
,' said one judge. 'It thought very hard about how to grow and stimulate its talent.' The agency also ...
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