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Chelsea Apps factory launches Tom Daley Dive game

By Nick Batten, 18 May 12, 04:58

and is tipped to be one of the biggest stars of London 2012. "That makes this the perfect time to release ...

RIM names new CMO to 'sharpen focus'

By Sarah Shearman, 09 May 12, 10:50

loss of $125m ( 78m) for the fourth quarter ended 3 March 2012, compared to a profit of $934m ( 574m ...

Samsung widens football sponsorship to Leyton Orient

By Emma Powell, 19 April 12, 08:45

Samsung Electronics is to sponsor Leyton Orient Football Club for the 2012/13 football season ... As official club sponsor, the Samsung logo will appear on the front of the League One club's home shirt and on the reverse of the away shirt. However, the east London team has also brought in two ... sponsors for the 2012/13 season. "We're really looking forward to working with them during what we ...

SEAT looks to make 'virtue' of Spanish origins with new strategy

By Alex Brownsell, 17 April 12, 08:30

The Volkswagen-owned marque has hired WPP agencies Grey London and Possible Worldwide to its European account in an attempt to replicate the marketing success of sister brands VW, Audi and Skoda. SEAT s latest Enjoyneering brand positioning promotes the benefits of its Spanish design and German ...