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We'll Call You - E.ON

23 May 12, 12:00

% before winter, so we've assured our customers we have no intention to increase prices in 2012. We also ...

EDF adds brand character to Olympics reward-scheme push

By Matthew Chapman, 22 May 12, 04:21

is by Abbot Mead Vickers and set to the 1980s track, 'Take on Me'. London 2012 sponsor EDF is running ... Yous', our new character, and our partnership with London 2012, we believe this new campaign has all ...

Apple cements most valuable brand status as UK's giants slide

By Daniel Farey-Jones, 22 May 12, 08:46

@danfareyjones League Tables Millward Brown BrandZ Top 100 2012 Rank Change # Brand Brand Value 2012 ($M) Brand Value Change '12 vs. '11 ...

We'll call you: Everything Everywhere

09 May 12, 11:00

available in 2012. Mktg When exactly is the trial? Orange It is based in Cornwall and will run ... . Mktg I live in London, do you know when it's coming here? Orange For London we don't have any ... when it might be rolled out further? Orange By the end of 2012. We are waiting for Ofcom approval ...

Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012 ... ." The awards ceremony will be held on Monday, 11 June 2012, at the London Hilton on Park Lane, London ... Skype 1000heads Mobile marketing ASOS Cadbury London 2012 Cadbury/Pretty Green ... Benecol (Johnson Johnson) Sense Worldwide Bepanthen (Bayer) JWT Transport for London Honda UK ...

BT London Live signs up Duran Duran and Stereophonics

By Matthew Chapman, 01 May 12, 11:06

Snow Patrol, Stereophonics, Duran Duran and Paolo Nutini will headline the BT-sponsored London Live ... to watch London 2012 sporting action live on big screens for free at each of the venues. Tickets will go ... London Live is being put on as a partnership between Mayor of London, The Royal Parks and The London Borough of Tower Hamlets. It is sponsored by BT, which beat competition from Sainsbury ...

Orange RockCorps gigs suspension hints at demise of mobile brand

By Matthew Chapman, 24 April 12, 08:30

. The gigs are likely to take place in September or October, to avoid clashing with the London 2012 Olympics ... said it had decided not to hold a standalone London gig this summer because of the packed events ... in the US in 2005, made its UK activity debut with the backing of Orange in 2008. Last year s London gig ...

ISBA Conference: President spotlights online behavioural ads debate

By Daniel Farey-Jones, 21 March 12, 09:56

The biggest regulatory issue advertisers face in 2012 is online behavioural advertising, Jon Woods ... "It's an important issue because of the share of our investments which are shifting to digital", the Coca-Cola GB Ireland general manager told around 250 people gathered at Lord's Cricket Ground in London. "It's about balancing concerns around privacy against our ability to enhance the consumer ...

Revolution: Mobile World Congress: The trends taking mobile by storm

By George Nimeh, 06 March 12, 10:00

A record crowd of more than 67,000 visitors from 205 countries attended the 2012 Mobile World ... seemed absurd. In 2012, it made a lot of sense. Ford is raising its profile at tech events around ... of support out there in the mobile ecosystem. London is a hotbed of mobile agencies and developers. Take ...