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Ryanair boss O'Leary hits back at ASA 'idiots'

By Loulla-Mae Eleftheriou-Smith, 29 February 12, 08:22

'Leary countered that the airline sent the ASA copies of women's magazines Cosmopolitan, Marie Claire and Vogue ...

Sky marketer scoops top prize at Brand Event Awards

By Staff, 02 December 11, 10:00

are placed, subscribe here . A collaboration between Event and Marketing magazines, The Brand Event ...

Bransons back Pussy energy drink

By John Reynolds, 03 October 11, 10:54

, the digital title launched on the iPad. Virgin is to extend its brand into consumer magazines ...

Profile: Anna Crona, marketing director for IKEA UK and Ireland

By Andrew McCormick, 08 June 11, 09:00

an estimated $6bn ( 3.6bn), according to Forbes magazine. 'I don't think we're being secretive on purpose ...

125 years of Coke: From Atlanta to Facebook

By Nicola Clark, 13 May 11, 09:00

- an association that remains a cornerstone of the brand's marketing strategy. In 1931 , magazine ads ...

Relentless in cinema and digital push

By Loulla-Mae Eleftheriou-Smith, 12 May 11, 01:20

, Relentless launched an online lifestyle magazine called This Is The Order . ...

Profile: Doug Bewsher, chief marketing officer at Skype

By Sarah Shearman, 13 April 11, 12:00

and Disney. The additional revenue stream, which Fortune magazine predicts could drive its returns to $200 ...

Profile: Marc Sands, director of media and audiences for Tate

By Noelle McElhatton, 23 March 11, 10:00

, magazine Tate Etc and website. Small wonder, then, that Sands insists his job is bigger than mere ...

Helen Edwards on Branding: Be careful what you wish for

26 January 11, 12:00

, seeing friends, reading magazines - and going online. And while you're there, well, why not get ...

Butlin's launches campaign to target busy mums

By Loulla-Mae Eleftheriou-Smith, 23 December 10, 08:30

The campaign, created by Mother, features a 30 and 40-second TV ad that will run across national television, supported by online activity and print ads placed in women s magazines. The ad shows Ludo the Dino, a fluffy green dinosaur, having fun with children and sharing experiences at Butlin ...