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Unilever to mark sustainability efforts through corporate campaign

By Loulla-Mae Eleftheriou-Smith, 25 April 12, 09:50

efforts through its brands, as previously revealed in Marketing magazine.

Facebook's Everson urges marketers to 'make a bet on us'

By Arif Durrani, 25 April 12, 09:45

associated with high-end fashion magazines, to becoming the fourth-fastest growing brand in the world today ...

Revlon's Julia Goldin on her new storytelling strategy, going back to basics and marketers as business leader

By Rachel Barnes, 23 March 12, 12:00

-innovated', according to then Sara Lee marketing director, Margaret Jobling, writing in this magazine at the time. A ...

Barclaycard, Burberry, Kraft Foods, Universal Music UK, Xbox: Who should be digital marketer of the year?

By Kim Benjamin, 08 March 12, 01:30

The award recognises the role played by individual brand marketers to evolve digital marketing within their organisations. The shortlist below was chosen by journalists on Revolution and its parent title Marketing magazine, and the winner will be crowned at the Revolution Awards ceremony in London ...

Consumer insight: what marketers need to know about the New Type A woman

By Nicola Clark, 28 February 12, 08:00

in magazines,' she says. Research shows that friends and family are very important to the New Type A 80 ... of features at Marketing magazine. Follow her on Twitter @nickykc ...

All Her Majesty's brands: 10 brands the Queen can't live without

By Staff, 07 February 12, 10:15

To celebrate Her Majesty's accession milestone this week, Marketing magazine thought it fitting

Johnson & Johnson launches new 'Hello me' skincare marketing push

By Loulla-Mae Eleftheriou-Smith, 18 January 12, 02:40

's weekly magazines from February. The marketing campaign focuses on a real mother and model, called ...

Marketing magazine revamps with new design, a picture cover and refreshed content

By Staff, 11 January 12, 08:00

Marketing magazine has revamped its look and content for 2012, including a move to a picture cover ... overdue, one that made the magazine's opinion more obvious and reflects the marketing discipline ... business focus. The print overhaul of Marketing comes ahead of the magazine s new website, due later ...