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Profile: Katie Sheppard, head of marketing, Match
brands: Match.com, Match Affinity and Dating Direct. Combined, they have a total of more than 10m ... to dating, while Match.com and Match Affinity have a similar customer base of individuals looking for long ... believes it can reach the size of Match.com. In support of that ambition, a Match Affinity campaign, 'Going ...
Match.com launches new campaign created by Mother
LONDON - Match.com has unveiled the first work by Mother since it was appointed to the account ... -fareast-language:#0400; mso-bidi-language:#0400;} Match.com said the work marks an "initial step in a broader shift for the match.com brand as it looks to position itself at the very heart of British culture ... manager at Match.com, said: "We've been helping start relationships for almost a decade and, in that time ...
Match.com appoints Mother to ad account
LONDON - Match.com has appointed Mother following a review of its advertising arrangements. ... was overseen by Match.com's marketing director, Karl Gregory. The online dating site's ad account had ... formally invited to pitch. Last month, Jason Stockwood, who had been managing director of Match.com left the business after three years at the helm. Match.com spent about 6m on advertising in the UK ...
Orange acquires Unanimis to boost mobile and online ad sales
agreements with over 100 online brands, including The AA, Ticketmaster, ASOS, Match.com, Shopping ...
Renault and Match.com among first to use pre-roll ads on YouTube
LONDON - Warner Brothers, Match.com, Activision, Renault and Nissan will be the first advertisers
Hed Kandi plans website overhaul
, from Match.com, as its CRM manager, and Chris Wallwork, from HMV, to manage its ecommerce business ...
Case studies of brands that are thriving in a recession
inspiration for those still in the doldrums. Match.com In perhaps one of the more inspired headlines ... service Match.com is receiving a surge in traffic, with a 26% year-on-year rise in new members in January ... love. Jason Stockwood, international managing director of Match.com, says that January is a natural ...
Lastminute.com names Abbie Cranage marketing head
Carnage, who joins the travel firm on 15 September from Match.com where she was marketing director, replaces Fleur Studd who is returning to Australia. She will report to UK marketing director Julie Davidson who joined the firm in March. Cranage will be responsible for the brand's consumer marketing activity ...
Media brief: Penguin to launch dating site
Penguin is launching a dating site with Match.com. Subscribers will be asked to pen a review
Match.com shift campaign focus to recruit falling proportion of men
LONDON - Online dating company Match.com is to switch its marketing focus to single men for its ... Jason Stockwood, Match.com's managing director, said that men were the first adopters of online dating and at one point accounted for about 70% of the site's users. However, the balance is now ... September. Since 2005, 4.6m people have signed up to Match.com in the UK. ...
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