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Adwatch (Aug 24) - Top 20 recall: Match.com finds it Match moment

By Colin Jones, Creative director, Brave, 24 August 11, 12:00

weeks' TV has been a horror show. That's why the Match.com ad, spreading much-needed love and positivity ... single again (sorry Julia), I'd like to know why Match.com is different to newer, shinier options ... = ( ) Asda Saatchi Saatchi/Carat 40 3= ( ) Match.com Mother/Initiative 40 ...

Match.com strategy to target younger singles

By Sarah Shearman, 20 July 11, 10:00

Match.com, the online dating company, is deploying a fresh strategy based on creating a 'Match ... of audience for the Match.com site, marking a long-term strategy shift for the brand. Rival site eHarmony ...

Match.com launches new campaign created by Mother

By Joe Thomas, 04 January 10, 08:05

LONDON - Match.com has unveiled the first work by Mother since it was appointed to the account ... -fareast-language:#0400; mso-bidi-language:#0400;} Match.com said the work marks an "initial step in a broader shift for the match.com brand as it looks to position itself at the very heart of British culture ... manager at Match.com, said: "We've been helping start relationships for almost a decade and, in that time ...

Jamie Oliver plays Cupid with Match.com deal

By Fiona Ramsay, 17 November 09, 09:09

-up with Match.com. ... the tagline: Where food lovers meet'. The site uses the interface from Match.com and offers people a 72-hour ... are using Match.com, displaying their profiles and photos. It also features recipes, articles on dinner date tips and foods which will bring people together. The site then drives people to sign up to Match.com ...

Match.com appoints Mother to ad account

By Joe Thomas, 12 October 09, 03:25

LONDON - Match.com has appointed Mother following a review of its advertising arrangements. ... was overseen by Match.com's marketing director, Karl Gregory. The online dating site's ad account had ... formally invited to pitch. Last month, Jason Stockwood, who had been managing director of Match.com left the business after three years at the helm. Match.com spent about 6m on advertising in the UK ...

Match.com kicks off agency review

By Joe Thomas, 28 July 09, 08:30

LONDON - Match.com is holding discussions with advertising agencies as it reviews its marketing ... business by Initiative. Match.com's marketing director, Karl Gregory, who join-ed the company in February ... for the business. This year, Meetic, an online dating company based in France, acquired Match.com's UK and European operations. The deal means that Match.com now shares an owner with its nearest rival, DatingDirect ...

Renault and Match.com among first to use pre-roll ads on YouTube

By Fiona Ramsay, 21 May 09, 10:15

LONDON - Warner Brothers, Match.com, Activision, Renault and Nissan will be the first advertisers

We'll Call You - Match.com

By Staff Marketing, 10 February 09, 11:59

with cyber-flirting by calling up Match.com, one of the UK's leading dating websites ... Match.com Thank you for calling Match UK, this is Margaret. How may I assist you today? Mktg ... 'm just a bit nervous about putting my details on there and embarrassed in case my friends see. Match.com ... Being a bloke, I think it's just a bit eI you can use in my profile. Match.com OK, firstly I would say ...

Match.com shift campaign focus to recruit falling proportion of men

By Alison Donnelly, 12 August 08, 08:45

LONDON - Online dating company Match.com is to switch its marketing focus to single men for its ... Jason Stockwood, Match.com's managing director, said that men were the first adopters of online dating and at one point accounted for about 70% of the site's users. However, the balance is now ... September. Since 2005, 4.6m people have signed up to Match.com in the UK. ...

Digital: Russell Grant in Match.com deal

10 June 08, 12:00

Dating site Match.com has teamed up with Russell Grant to run a horoscope-based dating service ... and search Match.com's database of registered members by astrological sign. Users of russellgrant.com will also have full access to Match.com features and benefits, including the 'Make love happen guarantee ...