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Are you suffering from a digital eating disorder?

By Nicola Clark, 25 May 12, 11:30

plate of food placed before him, before frantically uploading them to multiple social-media platforms ... voiced concerns about the potential disparity between 'shares' on social-media platforms and sales ... expertise. Beyond co-creation brands as editors Media commentators have warned that many companies ...

Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

By Sarah Shearman, 24 May 12, 08:30

expanded over the decades from desktop PCs into online, mobile, gaming and advertising, can be a 'double ... with the donkey. Favourite media Capital Radio and news feeds. 'News is in real-time, and important news ...

Orange invests in film ties after sponsorship review

By Matthew Chapman, 22 May 12, 08:30

venture between Orange and T-Mobile, could drop the Orange brand escalated in January after it released a ... , but it was not an enormous surprise". Sister brand T-Mobile is unlikely to embark on any sponsorships because ... ". Day said: "It will be a bit like the John Smith's of the mobile world in that is plain, no ...

Apple cements most valuable brand status as UK's giants slide

By Daniel Farey-Jones, 22 May 12, 08:46

markets, it s also utilising technology the internet and social media - to very good effect. "The ... ,151 15% -1 10 China Mobile 47,041 -18% -1 11 GE 45,810 -9 ...

Virgin Media marketing chief: 'Facebook will be a powerful player for some time to come'

By Noelle McElhatton, 21 May 12, 10:36

As marketing director of Virgin Media, Nigel Gilbert has one of the biggest budgets in the UK ... organisation with a great deal more potential. Marketing: Virgin Media is present on Facebook... I d ... are very supportive of Facebook. Our TiVo (Virgin Media s connected TV service) platform allows us to link with Facebook. Like with any media owner including Sky and others we are competitors, suppliers ...

Chelsea Apps factory launches Tom Daley Dive game

By Nick Batten, 18 May 12, 04:58

and mobile gamers.

Samsung launches social media hub for Olympics activity

By Sarah Shearman, 18 May 12, 01:42

The Everyone s Olympic Games app, created by Jam, works as a social media hub for Samsung s Olympics content, and includes information on Samsung-sponsored athletes, the Olympic Torch Relay and the Samsung Hope Relay. It also enables users to apply to be a Samsung Global Blogger for the Olympic Games ...

The truth about lying on your CV

By Suzy Bashford, 17 May 12, 01:00

of the danger of 'embellishing' credentials as social media transforms recruitment ... as part of the standard due diligence process. Social media has transformed this approach, however ... @DanBryantRD In the age of hyper-connectivity and social media, it seems even more ludicrous that someone ...

Brand Health Check: Vertu

By Kim Benjamin, 17 May 12, 12:30

The luxury mobile handset brand is being sold by its parent company, Nokia. ... Vertu made its name more than a decade ago by producing mobile handsets encrusted with precious stones and providing a personal concierge service for its users, accessed at the touch of a button ... would anyone pay thousands of pounds for out-of-date Nokia mobile technology wrapped in carbon ...

Editor's comment: The key to being in our Power 100: to innovate and inspire

By Noelle McElhatton, 16 May 12, 12:00

For proof, witness the record 45 new entrants in this year's Power 100 list of the UK's most powerful marketers, reflecting the evolving digital landscape - a social-media marketer makes his debut at number 15 - and the ascent of marketers at tech brands such as Samsung and Spotify. What makes someone ...