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Boots revamps pharmacies to reflect specialities

of the business following changes to NHS service provision in the UK. ... means "different pharmacies offer different services moving forward". Currently the NHS uses national ...

Tobacco branding ban debate: reaction from all sides

By Matthew Chapman, 13 April 12, 02:00

with the changes he is making to the NHS. "He possibly believes that by extending the war on tobacco he will buy ...

The Government Communication Centre: life after the COI

By Gemma Charles, 05 April 12, 08:00

bargain if it is helping prevent a problem that costs the NHS 4bn a year, (and is projected to) cost 15 ... -smoking advertising is not a bad thing, but it is difficult to estimate what smoking costs the NHS. If anti ...

Brand Health Check: Fitness First

By Matthew Chapman, 09 February 12, 08:00

of consumers' and the government's concerns as the obesity epidemic threatens to bankrupt the NHS in the near ...

Change4Life tackles sensible drinking mission

By Gemma Charles, 06 February 12, 08:00

Created by M C Saatchi, the humorous TV execution warns that drinking just slightly over the NHS guidelines still leaves drinkers at risk from serious illness, including heart disease, stroke and cancer. The ad, which broke yesterday (5 February), features the established Aardman-created Change4Life figures ...

Acting government communications chief given permanent role

By Gemma Charles, 20 January 12, 04:40

Research and the NHS. Prior to that Grey, a former corporate copywriter, worked in agency-side PR. Grey ...

Abercrombie & Kent appoints Thomas Cook exec to head marketing

By John Reynolds, 18 January 12, 09:00

NHS hospital operator, as sales and marketing director for BMI and as director of multimedia sales ...

Government unveils marketing campaign to help smokers quit

By Gemma Charles, 03 January 12, 11:00

A campaign comprising TV, radio and search, created by Partners Andrews Aldridge, will encourage smokers to get a free NHS Quit Kit from a participating pharmacy in England. The Quit Kit a box ... were created by 23Red and Iris. Smokers can find their nearest Quit Kit pharmacy at nhs.uk/smokefree. ...