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Boots revamps pharmacies to reflect specialities

of the business following changes to NHS service provision in the UK. ... means "different pharmacies offer different services moving forward". Currently the NHS uses national ...

Tobacco branding ban debate: reaction from all sides

with the changes he is making to the NHS. "He possibly believes that by extending the war on tobacco he will buy ...

Top 10 marketing mishaps of 2010

on the NHS. Unfortunately for the Conservatives, the campaign backfired spectacularly. Rumours ...

Dettol launches help drive Reckitt past £2bn quarterly revenue

by the Office of Fair Trading for "abuse of dominance" in its marketing of Gaviscon Advance Liquid for NHS ...

Helen Edwards on Branding: From checkout to grave

on. - The NHS abolished free eye tests in 1988. In February this year Tesco reinstated them ...

Sector Insight: Beauty retailing

through health and beauty specialists. With Boots and NHS receipts removed, the estimated value for 2009 ... specialists (excluding Boots and NHS receipts) will have sales of 4.45bn, a 16.6% increase. ...

Boots launches health website

with NHS Choices, the British Medical Journal and various charitable partners. The site has also partnered ...

Business and government rely on call centres when crisis strikes

are among the agencies to been contracted by the NHS to run The National Pandemic Flu Service. This follows ...

Marketing fear: using dread to sell everything from cleaning products to deodorants

was censured by the ASA in 2005 after it played on fears of poor NHS care as part of a campaign to promote its ...

Sector Insight: Oral hygiene

are less likely to need dentures. However, access to an NHS dentist can be elusive, and many people cannot ...

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