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Diageo to fund education about alcohol and pregnancy

By Arif Durrani, 13 June 11, 09:38

with NHS staff to provide women with valuable information". Recognising that midwives are one ...

Memo to new Tesco CEO: tips from the marketing trade

By Rachel Barnes, 09 March 11, 12:00

an NHS that can't cope. A way to access private education could take some of the burden from schools ...

Profile: Lindsay Reisser-Weston, vice-president of marketing at Weight Watchers UK

By Rachel Barnes, 12 January 11, 12:00

in the spotlight is the Weight Watchers NHS referral scheme, piloted five years ago. Doctors in two ...

Top 10 marketing mishaps of 2010

By Nicola Clark, 14 December 10, 12:15

on the NHS. Unfortunately for the Conservatives, the campaign backfired spectacularly. Rumours ...

Health advice body calls for more regulation on food manufacturers

By John Reynolds, 22 June 10, 01:35

Nice has issued new guidance focusing on food production and its influence on the nation's diet, with a view to reducing the prevalence of cardiovascular disease. The NHS's advisory body claims that cutting the average person's consumption of salt from eight grams a day to three, would save up to 20 ...

Government advisers support ban on all alcohol ads

By Ben Bold, 02 June 10, 10:40

Nice, which also called for a minimum price to be imposed on alcoholic drinks, has issued a 91-page document which claims that one in four adults in England is drinking what it deemed a "dangerous amount of alcohol", which it says costs the NHS about 2.7bn a year. The report suggests a number ...

Helen Edwards on Branding: From checkout to grave

By Helen Edwards, 11 May 10, 03:00

on. - The NHS abolished free eye tests in 1988. In February this year Tesco reinstated them ...

Mobile brands courted for anti-obesity drive

By Gemma Charles, 17 February 09, 12:00

the nation 50bn by this date - half the NHS' annual budget. The government is to spend 75m on Change4Life ...

Diageo hit by NHS chief claims over drink labels

By Gemma Charles, 18 November 08, 08:50

LONDON - Diageo has hit back angrily at damning accusations, made by a senior NHS executive ... When asked by MPs on the Public Accounts Committee to name companies that were failing to stick to the code, Dr Will Cavendish, NHS director of health and wellbeing, highlighted Diageo as one of the worst offenders. According to Cavendish, only 3% of all drinks brands comply fully with the code, which ...