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Think BR: Launching Newsworks
, but there is a lot of goodwill towards the national press: people think it does an effective job and is worth ... concept of newsbrands; in other words, while newspapers in print account for 90% of the national press ...
Arena Media nets global City Index account
channels including TV, press, outdoor, display and email. Follow Nick Batten on Twitter @NickBatten2 ...
Hunt lobbied Cameron on News Corp's behalf
into the culture, practice and ethics of the press. When the extent of the correspondence between News Corp ...
Trading places: this week's people moves
, the head of press at Mindshare , is joining the national press marketing body, Newsworks , as its ...
Debenhams revamps comms team with senior hires
The high street chain has hired Helen Lacey, chief press officer at Which?, as its senior PR manager. She has been brought in to handle the company s corporate, international, personal finance and social media comms as well as the promotional work around Debenhams.com. Focus PR account manager Kate ...
Think BR: The search for white space
were obvious and as soon as the technology was ready the markets blossomed. The needs were pressing ...
Lessons from The GREAT Campaign
on by local councils. They are getting money for it, but frankly hard pressed local authorities need more ...
From 1930s 'Brand Man' to today: the evolution of the brand manager
was brand manager for Smirnoff nine years ago, I produced one TV ad a year and perhaps two press ads. We ... brand manager, I was master of a few marketing disciplines: basically TV and press advertising,' agrees ...
Public Sector: Scotsman in 'spin' apology
that this contract is about hiring additional staff to carry out press office functions is completely inaccurate.' ...
Visit Florida brief up for grabs
Florida UK, Ireland and continental Europe offices, handling media requests, securing press trips ...
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