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Everything Everywhere and Stagecoach trial mobile contactless fares

By Sarah Shearman, 25 May 12, 11:46

to pay for most public transport journeys with smart ticketing by December 2014. Gerry McQuade, chief ... with additional simplicity and convenience to help improve their public transport experience." Martin Griffiths ...

Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

By Sarah Shearman, 24 May 12, 08:30

over the years. Earlier this month it was hit with a public complaint made by Mozilla, maker ... ones and access mentors to make them employable in the digital world. This less-public side ...

Samsung launches social media hub for Olympics activity

By Sarah Shearman, 18 May 12, 01:42

Twitter relating to Samsung activity and sponsored athletes. On Monday (16 May), Samsung launched its Hope Relay and announced it will donate 1 for every mile covered by members of the public ...

Premier Foods backs Great Little Ideas with social media push

By Loulla-Mae Eleftheriou-Smith, 16 May 12, 11:31

street party dishes to www.facebook.com/greatlittleidea , which will be voted on by the public ...

Twitter boss: UK brands 'driving ad innovation'

By Sarah Shearman, 15 May 12, 08:00

the site is likely to have raised an estimated 3m in adspend in the UK so far. In the first public ...

Nike marketing boss attacks 'institutionally analogue' businesses

By Nicola Clark, 14 May 12, 09:00

To mark the publication of their book Velocity, Nicola Clark talks to Nike's Stefan Olander ... . Olander has, however, achieved a more long-term goal with the publication of Velocity: The Seven New Laws ... , and then there is innovation that is new and better. As humans, we want things to be simple and more related to the things ...

Amex rolls out first SMS-interactive billboard

By Alex Brownsell, 08 May 12, 11:45

The billboards rolled out this week across main London terminal train stations. They have been created by production company Grand Visual and agency OgilvyOne UK, and will run on JCDecaux Transvision screens until mid-June. Members of the public are invited to send an SMS containing their name ...