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Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

) Leo Burnett British Gas Green streets Cemergi Lafarge Cement UK Unilever Cause-related ...

Taming the data deluge

By David Benady, 05 April 12, 09:00

for 'free' services. If the public refuse to play, this could put a spoke in the wheel of the data economy ...

EDF agrees £3.5m customer payback for breaking sales rules

By Matthew Chapman, 09 March 12, 09:15

Deal public awareness campaign run by Citizen's Advice, which encourages people to shop around to find ...

Royal British Legion to revamp communications programme

By Matthew Chapman, 02 March 12, 12:45

wider audience including supporters and the public. John Brown will also handle ad sales ...

Marketers need to work on loyalty activation, research claims

By Matthew Chapman, 06 February 12, 12:23

offered rewards by a mobile phone company, the majority preferred not to receive something related ...

TfL's Chris Macleod on marketing's battle against Olympic gridlock

By Gemma Charles, 03 February 12, 01:00

facing Chris Macleod, the marketing director of Transport for London. "You are very much in the public ... Victoria offices. Since 2005, when London won the right to host the Olympic Games, public opinion has ... for the start of the Games on 27 July. Grumbling about public transport is a pastime perfected by Londoners ...