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HP to cut 27,000 jobs in next two years

HP hopes to make annualised savings of up to $3.5bn ( 2.2bn) through the job cuts, which will be reinvested back into the company. The company claims the moves will make "significant improvements in efficiency and customer services during the next several years". In addition HP chief strategy officer ...

HP prepares to cut up to 30,000 jobs

A report suggests that the technology giant is working with management consulting firm McKinsey Co. to draw up the job-cuts plan. The cuts are designed to cope with the declining demand for computers and services, according to sources. The swingeing job cuts come as new chief executive Meg ...

Adwatch (May 16) Top 20 recall: Bird's Eye

, but that s not the same as brand love. And the cost of not creating love, is having to spend your way into the public ...

Sainsbury's chief praises marketing as annual revenue hits £22.3bn

Sainsbury's price perception whilst retaining the benefits of our heritage in quality and service." King ... -on-year growth, up to 800m a year. The Click Collect service is now in more than 900 stores with around 50 ...

Sector Insight: soap, bath and shower

the worst of recessionary cutbacks. Anti-bacterial. These soaps enjoyed a surge in sales with public ... -president, creative services worldwide. Winners and Losers in the soap, bath and shower sector ...

Argos and Homebase owner posts 60% profit drop

reserve" service, growing to 39% of total sales, with the remaining 9% being products ordered in ... " service. Argos home brands are also experiencing growth with the Alba and Bush electrical brands now ...

Brand Barometer: Social media performance of Virgin Money

, showing the benefit of a dedicated social-service team. Although it is a recent entrant to the banking ...

Sector Insight: DIY retailing

. Innovation . DIY retailers have broadened fitting services and products and changed store formats to keep ... customer insight, financial services, all advertising, instore brand marketing and PR and local community ...

'We have to build better brands and we need a different conversation', admits Tesco chief

to concentrate on marketing, smaller store formats, better service, and its online offering. Speaking during ... , but customers will see a change soon". A renewed focus on in-store customer service is also being carried out ... of the hypermarket is a slimmed down form focused on food, services and clothing, rather than other non-food items ...

Third of top 50 websites automatically share user data with third parties

on the website. The company, which provides services to brands including Apple and eBay, claims its own green ...

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