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Apple cements most valuable brand status as UK's giants slide

By Daniel Farey-Jones, 22 May 12, 08:46

difficult sector indeed. We ve also got oil, which has had its troubles, and retail, where lots of retailers ...

Direct Line Group recruits former HSBC marketer Evans

By Alex Brownsell, 17 May 12, 08:30

Evans, previously head of customer management, retail banking and wealth management at HSBC's UK operation, will report to chief marketing officer Rick Vlemmiks, who joined from British Gas in February . He began his career at Mars and has subsequently held marketing positions at 118118. The group ...

MasterCard unveils PayPass digital wallet

By Alex Brownsell, 08 May 12, 09:34

, as well as by partner retailers and banks. The first partner brands for PayPass include American ...

O2's Sally Cowdry Q&A: 'You can't use advertising to tell people to trust you'

By Noelle McElhatton, 04 May 12, 01:40

real force in UK retail? The gods that need to align are customer confidence and trust, technology ...

O2 takes aim at PayPal with mobile payments service

By Sarah Shearman, 26 April 12, 09:18

users to search for an item online and to compare its price from more than 100 participating retailers ...

Facebook's Everson urges marketers to 'make a bet on us'

By Arif Durrani, 25 April 12, 09:45

shop more and spend more on average when they visit the retail environment, they are better brand ...

HSBC promotes Philip Mehl to pan-Euro role

By Alex Brownsell, 19 April 12, 08:48

Mehl, previously UK marketing director, last month took up the new role of head of marketing, retail banking and wealth management Europe at HSBC. He will lead marketing communications across HSBC ... , overseeing its HSBC, M S Money and First Direct retail banking brands. Last year, HSBC appointed former ...

Barclays uses 'angry boy' viral to push Pingit app

By Alex Brownsell, 13 April 12, 08:30

executive, retail and business banking, at Barclays said: "Barclays Pingit is potentially a revolution ... and customer director for its UK retail and business banking division. ...

Mobile adspend soars 157% as FMCG and retail brands follow consumers

By Sarah Shearman, 20 March 12, 08:25

Big-spending brands in the FMCG and retail sectors have significantly boosted mobile adspend ... devices to access the web while watching TV. For the first time, retail is among the top ... , and that is really driving FMCG and retail spend." He said that because mobile spend was "still quite small ...