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Greater Insight: Strength in depth

By Ronnie McBryde, Mintel, 28 July 10, 11:00

and think. Ronnie McBryde is director of research at Mintel. Contact Mintel at insight@mintel.com ...

Greater Insight: the latest in market research

By Staff, 28 July 10, 11:00

Lawrence , director of sales and marketing, Virtual Surveys Ronnie McBryde , director of research ... Strength in depth by Ronnie McBryde, Mintel Quid pro quo by Roger Sant, Maritz Translating facts ... view seconded by Ronnie McBryde , director of research at Mintel. He says that social media is here ...

Branding News brief: Ronnie Scott's to relaunch in summer

24 May 06, 12:00

Ronnie Scott's, the London jazz club, is relaunching this summer with a brand identity by Bloom

Kleenex teams up with Ronnie Ancona to cheer up cold suffers

By Sarah Shearman, 27 October 11, 10:51

Kleenex is undertaking a novel marketing wheeze with impressionist Ronnie Ancona, who is providing

Branding News Brief: Purple Ronnie to appear on toiletries and gifts

26 May 04, 12:00

Purple Ronnie, the cartoon character featured on greetings cards, is to appear on a range

BRANDING BRIEF: Purple Ronnie joins forces with Cancer Research

03 July 03, 12:00

Purple Ronnie has joined forces with the Institute of Cancer Research's 'Everyman' campaign

MARKETING MIX: Book of the week

By Lucian Camp, chairman of CCHM, 20 March 03, 12:00

Business Class: The Travels of an Advertising Man, by Ronnie Kirkwood (Portland Publishing, 17.99).

Branding News brief: Jo Wood to launch skin and body products

12 October 05, 12:00

Jo Wood, wife of Rolling Stones guitarist Ronnie Wood, is to launch a premium range of skin

ADVERTISING & PROMOTION: Vimto success

By DANNY ROGERS, 13 November 97, 12:00

Selection. Nearly 2.5 million more people buy the drink after the Purple Ronnie campaign by Cheetham Bell. ... Vimto s summer ad campaign boosted brand awareness by 50%, according to research by Audience Selection. Nearly 2.5 million more people buy the drink after the Purple Ronnie campaign by Cheetham Bell. ...

CAREERS: Movers

13 July 00, 12:00

Ronnie Wayte has joined ScottishPower Retail as head of retail marketing. He joins from M ... Ronnie Wayte has joined ScottishPower Retail as head of retail marketing. He joins from M s College Cambridge and the Health Education Authority. Lucy Bird has been promoted to director of marketing and development at the Music Centre Gateshead, responsible for marketing, media relations ...