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Brand Health Check: Aquascutum

By Kim Benjamin, 03 May 12, 08:30

Aquascutum has had little trouble proving its worth on the fashion front. Its clothes have been worn by Sir Winston Churchill, Cary Grant and the Queen, while its trenchcoats are well-known around the world. It has been a different story financially in recent times, however. After racking up losses ...

M&S creates two senior marketing roles to boost fashion

By Matthew Chapman, 02 May 12, 08:22

on maternity leave. Her role is being covered by Jane O'Keith. Follow Matthew Chapman ...

Ikea overtakes John Lewis as nation's favourite retailer

By Matthew Chapman, 17 April 12, 01:15

since been acquired by The Edinburgh Woollen Mill. Bonmarch s shoppers were particularly happy ...

Industry verdict on Tesco chief Richard Brasher's shock exit: 'Tesco has forgotten what made it grow in the first place'

By Matthew Chapman, 15 March 12, 12:57

as UK boss in March last year after the restructure brought about Sir Terry Leahy's sudden departure ... adjustment taking place following the surprise retirement of Sir Terry Leahy. That change of generation ...

Tesco UK and Ireland chief Brasher quits

By Daniel Farey-Jones, 15 March 12, 08:00

Brasher, who was previously commercial and marketing director, was promoted to his current role in March last year in the post-Sir Terry Leahy reshuffle led by Clarke. His time at the top has coincided with a difficult period for the UK s biggest supermarket, capped by a 1.3% drop for Christmas ...

John Lewis embarks on first music festival sponsorship

By Matthew Chapman, 29 February 12, 10:15

John Lewis is bolstering its ties to music, which culminated in the release of a charity album last Christmas that featured music from its campaigns by artists including Ellie Goulding, Slow Moving Mille and The Feeling. Kew The Music will take place between Tuesday 3 and Sunday 8 July at Kew ...

Editor's Comment: Brands that redefine 'value' can win

By Rachel Barnes, 29 February 12, 12:00

by brand powerhouses such as Unilever, too. Its chief marketing officer, Keith Weed, points out that if a ...

Tesco must find a new role for Clubcard

By Alan Mitchell, 15 February 12, 10:00

in late January, former Tesco chief executive Sir Terry Leahy said that one of Clubcard's biggest effects ...

Top trends for marketers from CES 2012

By Eric Bader, president and chief strategy officer, worldwide, Initiative, 18 January 12, 12:00

trends likely to influence their strategies ( see Keith Weed at CES, below ). Underlying all ... that the consumer brings to the store. IN THE SPOTLIGHT: Unilever's global marketing chief, Keith Weed ... with our brands.' Watch JWT's Keith Weed video interview here ...