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Kantar releases grocery data app
The free app, aimed at sales, media and marketing professionals, enables users to access the most up-to-date sales and market share figures for all the major UK grocery retailers including Tesco ... excited to launch our app, as it will enable businesses and media to access the latest intelligence ...
iCrossing founder integrates SEO and social media for PR platform
Search engine marketing firm Zog Media, founded by iCrossing's Jeff Herzog, and social PR company ... of users who find PitchEngine press releases, and other news, on social media sites and organically through search engines. The platform uses linguistics technology to tap into social media networks. Jason ... , we discovered the strategic advantages and power of merging social media distribution with search ...
Talk Talk hires Project Canvas architect Chakkara as head of online
He will be responsible for all of Talk Talk s online properties including portal talktalk.co.uk, the Talk Talk members forum and sales site. Chakkara will be part of Talk Talk s media team spearheaded by Max Alexander. He joins from the BBC where he was general manager of future media and instrumental ...
The iPad bandwagon rolls into town
of the media industry, many of the apps entering the market are from publishers. Marvel Comics has tapped ... to media agencies about the ad opportunities the app offers. Sister company Sky has also got involved ...
Facebook overhauls privacy settings... again
on the social media site. ... concerns, we're responding". In recent months, Facebook has been condemned by the media and online ...
Digital Work: From brief to browser
for Monopoly fans to design their own building using Google SketchUp. A social media initiative was launched ... to action generated click-throughs to the online store, and social media tools were built into the site ... this brand value and encourage deal-making. Hasbro wanted to use digital media to deliver a more intense ...
Profile: Anna Rafferty, managing director, Penguin Digital
, there was none of the social media elements that seem to underpin almost everything done commercially online ... , and that is how the company grew. Now, as part of media group Pearson, its growth is partly due to that other ...
Future TV: Telly's vision
will remain, albeit in a fragmented state 5. TV, games, social media and communications are all converging ... social TV," says Edwards. "Younger audiences want to connect with their friends while they consume ... , and increasingly difficult to buy through a media owner. Ad credits that can be redeemed directly against premium ...
Google watch - Google quits China and buys UK's Plink
in its Buzz social network and Street View and called on the company to incorporate a set of privacy ... it into a social network without adequately informing users about how this would work or providing ...
Masterclass: Personalised ads
these techniques are not without controversy. In its Media Democracy study, Deloitte Touche found that around ... they benefit from it? Zuzanna Gierlinska, Microsoft Gierlinska, head of Microsoft's media product sales ... behavioural network should take when using data for targeting. Ian MacDonald, Trader Media Group ...
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