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Brand builder: Under Armour
at communications agency Generate Sponsorship. UNDER ARMOUR STATS Net revenues from international sales ... on kit deals and shirt sponsorship, while Under Armour paid not a penny. Under Armour now carries ... . RUPERT PRATT, MANAGING DIRECTOR, GENERATE SPONSORSHIP Under Armour is one of many companies to enter ...
Waitrose congratulates Reading on promotion to Premier League
Waitrose drew attention to its sponsorship of Reading FC with a press campaign this weekend hailing ... two-year sponsorship with Reading in December 2010, which will include the team's 2012/13 season in the Premier League. The high-profile sponsorship is also unique in that Reading is the only team ...
Co-operative launches Diamond Jubilee party fund
activity around the Queen's Diamond Jubilee, through a sponsorship of the river pageant and the hosting ...
John Lewis to open dedicated Olympic shops
tier-three sponsorship of London 2012 Olympics and Paralympics.
Westfield to roll out 'I was there' Olympics campaign
' to support its tier-three sponsorship of the London 2012 Games.
Furniture retail and DIY brands switch from price-led to emotive ad strategy
does not include TV sponsorship Source: AdDynamix/Starcom MediaVest Group ...
John Lewis embarks on first music festival sponsorship
John Lewis has signed up to be the headline sponsor for the Kew the Music summer concerts, marking the first time the retailer has sponsored a music event.
Mini opens first UK 'store' at Westfield Stratford
centre near the Olympic Park, as part of plans to activate its sponsorship of the 2012 Games.
Sainsbury's and DCMS chiefs launch 2012 School Games
in attendance. The School Games are run by the Youth Sport Trust and handled by sponsorship agency Fast Track. Fast Track was voted Marketing's Sponsorship Agency of the Year in 2011. Young entrants ...
Interactive: Twelve ideas for 2012
of sponsorship agency Synergy, says: 'One of the key themes this year will be the redefining of what it means ...
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