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Engine Group does 'pop art' cover for this week's Marketing
of the "cheap date" brand next door, or those glamorous brands who set our hearts racing in the supermarket ...
Industry verdict on Tesco chief Richard Brasher's shock exit: 'Tesco has forgotten what made it grow in the first place'
in July, industry commentators assess what the supermarket needs to do to turn its fortunes around
Tesco UK and Ireland chief Brasher quits
Brasher, who was previously commercial and marketing director, was promoted to his current role in March last year in the post-Sir Terry Leahy reshuffle led by Clarke. His time at the top has coincided with a difficult period for the UK s biggest supermarket, capped by a 1.3% drop for Christmas ...
Sector Insight: Food retail
the downturn. Big four. The top four supermarkets Tesco, Asda, Sainsbury s and Morrisons dominate ... , Tesco s Big Price Drop or Sainsbury s Brand Match, all the supermarkets have been introducing strategies ... (Interbrand) and leading the supermarkets in the UK, its market share was down to its lowest in seven years ...
Brand builder: Ultimo
was the same. Brand partnerships with supermarkets Asda and Tesco and department-store chain Debenhams ...
Transparently green
, sustainability remains incredibly important to our customers,' he says. Meanwhile, a study from supermarket ...
PepsiCo names its first president in reshaping of global structure
division of American supermarket Wal Mart. Follow Loulla-Mae Eleftheriou-Smith on Twitter ...
Morrisons to launch first supermarket magazine iPad app
Morrisons will become the first bricks-and mortar-supermarket to launch its magazine as an iPad app ... Online grocer Ocado already has an iPad app for its magazine, which is more focused on lifestyle than recipes. Several supermarkets have iPhone apps, but are yet to fully exploit the iPad's larger screen. Morrisons' app will coincide with the redesign of the in-store magazine and will include ...
Samsung hires Jamie Oliver as Olympic brand ambassador
with the supermarket in December last year with an ad featuring a montage of the campaigns he was involved ...
Tesco debuts 'Delivery Dash' Facebook game
then it has become the most popular supermarket Facebook page, attracting 600,000 fans. ...
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