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Ocado's Jason Gissing on Bullingdon Club, Jeff Bezos and being 'shot at'

By Matt Chapman, 11 May 12, 01:00

's presence might be relatively small, but the supermarket sector is prone to seismic shifts; Gissing points ...

Batchelors targets women with 'female Pot Noodle'

By John Reynolds, 01 May 12, 08:30

Batchelors' Deli Box is currently being rolled out in Tesco branches ahead of listings in other major supermarkets in July. Batchelors marketing controller John Burton said Deli Box is likely to be supported by a significant above-the-line campaign, which could include TV, radio or press. Burton ...

Adwatch and Webwatch (April 25 ) Top 20 recall: Tesco

By Richard Warren, Joint chief executive, DLKW Lowe, 25 April 12, 12:00

between supermarkets? Or, put another way, is the ' 110m advertising review', really an ad review, or a ... 's by redefining 'super-market' to mean 'all of your weekly shop and more under one roof', but what does it mean ...

Costa strikes partnership with Kraft

By John Reynolds, 19 April 12, 04:38

of its latte, cappuccino and Americano varieties in supermarkets. ... ) will be sold in latte, cappuccino and Americano varieties and are expected to be available in supermarkets ... coffee in supermarkets in a bid to take on rival Starbucks in retailer aisles. Follow John Reynolds ...

Healthy snack brand Bear launches debut campaign

By John Reynolds, 13 April 12, 02:42

. Bear Yo Yos are sold in Tesco, Sainsbury's, Asda and other supermarkets. Follow John Reynolds ...

Costa to take brand into supermarkets

By John Reynolds, 11 April 12, 12:58

Costa Coffee is to begin selling its coffee and other products in supermarkets in a move to take ... Starbucks in supermarkets. Starbucks launched its Via instant coffee nationwide in 2011. Costa Coffee ...

Tesco ditches 20-year Value range and replaces it with Everyday Value

By John Reynolds, 04 April 12, 12:45

The Everyday Value range will feature brighter packaging than its predecessor. David Wood, Tesco UK marketing director, said: "Tesco was the first supermarket to launch a 'value' range back ... . In total, the supermarket group is introducing more than 550 new lines, beginning today (4 April ...