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Editor's comment: Google's evolution is key

By Gareth Jones, 19 October 10, 12:00

Ever since 1982, when KITT carried out its first wheel-spin on our TV screens as David Hasselhoff

Coca-Cola axes Rooney campaign following prostitute allegations

By Mark Banham, 04 October 10, 09:36

Soft drinks giant Coca-Cola has dropped a campaign featuring England striker and brand ambassador ... The campaign was due to place the Manchester United football player's image on thousands ... , was the face of supermarket giant Asda. In February, Rooney starred in an advertising campaign for Coca-Cola brand Powerade. In the advertising campaign, a shirtless Rooney, fuelled by Powerade, took on a ...

Foster's set to remake British comedy shows

By Gemma Charles, 16 August 10, 06:22

with the revamped can featuring in new TV ads. As part of a wholesale investment in the brand by Heineken UK ...

Children's Food Campaign spoofs Change4Life ads

By Gemma Charles, 11 August 10, 07:50

The Children's Food Campaign is running a user-generated spoof ad drive, attacking government plans ... ads. The Children's Food Campaign is promoting the new page via Twitter and has already gained ... ". The Children's Food Campaign plans to send a selection of the posters to the Department of Health next month. The campaign is a response to Health Secretary Andrew Lansley's July speech when he said food and drink ...

Tune Group to sponsor Premier League refs

By Mark Banham, 06 August 10, 09:45

The three-season deal will commence from the beginning of the 2010/11 season, which gets underway this weekend. The partnership gives Tune Group access to 2,000 professional football matches, with an estimated cumulative global TV audience of more than three billion. The partnership delivers a range ...

Branson to join in Virgin Trains zombie game

By Jacob Mathias, 05 August 10, 03:19

The game, designed by digital marketing agency Elvis, extends the brand's current advertising campaign and pits online users against daily motorists, who have become "zombified" by the commuter traffic ... as one of the undead." He added: "The new Don t Go Zombie campaign encapsulates our vision ...

Talk Talk hires Project Canvas architect Chakkara as head of online

By Mark Banham, 02 July 10, 03:11

, the digital pay-TV company, and was also an associate director at FMCG giant Procter Gamble. Alexander ...

The iPad bandwagon rolls into town

By Ben Bold, 28 May 10, 09:30

with a Sky Mobile TV app, which gives user access to all sports channels and Sky News, and costs 6 a month for exsting Sky TV and Sky Player TV customers who have Sky Sports, or 35 a month for all other ...

Future TV: Telly's vision

By Adam Woods, 13 May 10, 12:00

3D is the current buzzword in TV, but the future of the goggle box doesn't end there. ... is on the brink of irrevocable change, and only one thing is certain: the revolution will be televised. TOP TV ... Laser-powered contact lenses might sound far-fetched, but with many TVs already connected ... . And the possibilities for innovative brands are endless. What would we do without TV? It's been the focal point ...

Digital Work: From brief to browser

13 May 10, 12:00

game. At the core of Monopoly is negotiation, so any campaign would have to work at amplifying ... The Monopoly City Streets initiative was Hasbro's most high-profile campaign of last year ... it to fruition. Creative The agency set out to build momentum in the campaign by creating a competition ...