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Sainsbury's drops 'try something new today' strapline

By Matthew Chapman, 15 September 11, 12:01

" and "Taste the difference" own brand ranges. The supermarket also believes it can compete with Tesco ... in Northern Ireland. Harrison-Church explained: "We believe we are the same price as Tesco and Asda ... in its ability to match Tesco and Asda prices, it has not yet committed to rolling out the Brand Match ...

Brand backers await World Cup 2018 decision

By John Reynolds, 02 December 10, 09:07

Airways, Morrisons and Thomas Cook Sports, will benefit the most. He said: "Tesco, an FA partner, but not a 2018 bid partner would also expect to see a boost for their critically acclaimed Tesco skills ...

Drinkaware launches next phase of campaign

By Gemma Charles, 02 September 10, 09:45

The campaign now includes a Facebook application and will target students. The initiative is run in partnership with more than 40 companies from across the drinks industry including Diageo, Molson Coors and Bacardi and Coca-Cola UK and Ireland. The big supermarket chains, Tesco, Morrisons ...