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Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

by Tesco s Richard Brasher, included Saj Arshad, group marketing director, Vodafone, Nina Bibby, global ... Specialist Sainsbury s Little Ones Baby Toddler Club Seven Publishing Group Tesco Cedar ...

EasyJet's Carolyn McCall on putting clear blue sky between the airline and its budget rivals

By Loulla-Mae Eleftheriou-Smith, 25 April 12, 08:30

-profile corporate politics to deal with. While at The Guardian she also held a non-executive directorship of Tesco ... herself from any discussions. However, she was forced to resign her Tesco role. Nonetheless, McCall ... , low-cost philosophy and simplicity. "Keep it simple" was the mantra there and has worked for Tesco ...

Tesco boosts Clubcard with Virgin Atlantic partnership

By Matthew Chapman, 26 January 12, 10:41

Tesco is bolstering its Clubcard loyalty scheme by partnering with Virgin Atlantic to allow ... The deal adds to the pre-existing partnership Tesco has with British Airways and Iberia through ... . The tie-up with Virgin means customers earn 2.5 miles per 1 spent in-store or online at Tesco Direct or Tesco.com. They will also be able to collect Flying Club miles when buying fuel from Tesco Fuel ...